Sakura Brewery showcases a triple collaboration with Shimadori and GOEN Inc.
On July 15, Sakura Brewery introduced a triple collaboration with Yakitori Izakaya Shimadori and GOEN Inc. on Instagram. The post highlighted two beers, THE Shimadori Weizen and THE Shimadori Ale, and pointed to a local partnership in Kitakami.
Hop BroThis Sakura Brewery collab is exactly my kind of news. They teamed up with yakitori izakaya Shimadori and GOEN INC, then showed off two beers on Instagram.
MugiWait! Two triple-collab beers at once? And one partner is a yakitori spot, so my mouth is already making drinking plans!
Hop BroThe post featured THE 島鳥 WEIZEN and THE SHIMADORI ALE, which is a nice way to line up a weizen and an ale. It also makes that local Kitakami business connection really clear, and the labels look great.
MugiWhoa, but what is weizen even? It sounds less like beer and more like the captain of a sports team!
Hop BroWeizen is a wheat-based beer that usually comes across soft and fruity. You can even get banana-like aromas, and that plays really well with salted yakitori.
MugiWhat?! Banana-like beer aroma? My whole 'beer is just bitter' worldview just fell off the chair!
Hop BroAnd Sakura Brewery is great at local ingredient storytelling. They make Sakura Ale with yeast taken from the cherry blossoms at Tenshochi, and Hayama Lager with water from Kitakami's Iwasawa area.
MugiSo it's basically Kitakami in a glass! And this time they're telling people to enjoy it with yakitori at Shimadori, which feels almost unfairly persuasive!
Hop BroExactly, and they also have British-style brewing chops thanks to their British brewer. So even when they do a playful collab, the brewing side still has real structure.
MugiI'm finished, honestly. Yakitori plus two pours is already a full movie trailer in my head! Now I can't decide which one I want first.
Hop BroThe only sensible answer is a side-by-side tasting. One of each at Shimadori, good food on the table, and a proper sip of that Kitakami teamwork.
MugiSettled then! I want that first toast immediately, so somebody needs to reserve the yakitori seats right now!
Sakura Brewery, based in Kitakami, Iwate, began brewing in March 2015. The brewery name comes from Tenshochi, one of Kitakami's best-known cherry blossom spots. On its official site, Sakura Brewery highlights beers rooted in local ingredients and culture, including Sakura Ale made with yeast collected from Tenshochi cherry blossoms and Hayama Lager brewed with water sourced from the Iwasawa area.
In its July 15 Instagram post, the brewery introduced a triple collaboration with Yakitori Izakaya Shimadori and GOEN Inc. The caption describes it as a collaboration among businesses in Kitakami and presents two beers: THE Shimadori Weizen and THE Shimadori Ale. The post also notes that the labels turned out beautifully and encourages people to enjoy the beers alongside yakitori at Shimadori.
Sakura Brewery is also known for brewing in a British style under the guidance of an English-born brewer. By combining locally inspired core beers with collaborations involving neighborhood businesses, the brewery continues to show how closely its beer is tied to Kitakami. This post is another clear example of that approach.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroThis Sakura Brewery collab is exactly my kind of news. They teamed up with yakitori izakaya Shimadori and GOEN INC, then showed off two beers on Instagram.
MugiWait! Two triple-collab beers at once? And one partner is a yakitori spot, so my mouth is already making drinking plans!
Hop BroThe post featured THE 島鳥 WEIZEN and THE SHIMADORI ALE, which is a nice way to line up a weizen and an ale. It also makes that local Kitakami business connection really clear, and the labels look great.
MugiWhoa, but what is weizen even? It sounds less like beer and more like the captain of a sports team!
Hop BroWeizen is a wheat-based beer that usually comes across soft and fruity. You can even get banana-like aromas, and that plays really well with salted yakitori.
MugiWhat?! Banana-like beer aroma? My whole 'beer is just bitter' worldview just fell off the chair!
Hop BroAnd Sakura Brewery is great at local ingredient storytelling. They make Sakura Ale with yeast taken from the cherry blossoms at Tenshochi, and Hayama Lager with water from Kitakami's Iwasawa area.
MugiSo it's basically Kitakami in a glass! And this time they're telling people to enjoy it with yakitori at Shimadori, which feels almost unfairly persuasive!
Hop BroExactly, and they also have British-style brewing chops thanks to their British brewer. So even when they do a playful collab, the brewing side still has real structure.
MugiI'm finished, honestly. Yakitori plus two pours is already a full movie trailer in my head! Now I can't decide which one I want first.
Hop BroThe only sensible answer is a side-by-side tasting. One of each at Shimadori, good food on the table, and a proper sip of that Kitakami teamwork.
MugiSettled then! I want that first toast immediately, so somebody needs to reserve the yakitori seats right now!
