Nori’s Beer Announces the 24th Mori no Miya Ichi on Instagram, to Be Held on May 3
Nori’s Beer, a craft beer specialty shop in Ichikawamisato Town, Yamanashi Prefecture, posted an announcement image for the 24th Mori no Miya Ichi on Instagram. The venue is spread across the grounds of Masumida Shrine, Miyanomae Sanpachiichi Square, Honmachi-dori, and other areas, making it an event that celebrates the spread of culture and connection.
Hop BroThis time, Yamanashi's Nori’s Beer was announcing the 24th Mori no Miya Ichi on Instagram. It’s the kind of festival that spreads across the streets of Ichinomiya City on May 3, 2026, making beer fans and culture fans equally restless.
MugiWait, it spreads across all of Ichinomiya City!? It uses the shrine, the plaza, and even the streets, so the whole town is basically the venue!
Hop BroExactly. The venue spans the precincts of Masumida Shrine, Miyanomae Sanpachiichi Square, and Honmachi-dori, and the fun part is how you keep meeting new things as you walk around.
MugiBut Nori’s Beer is a beer shop, right? Why are they even announcing an event? They're a craft beer specialty shop, so why is their PR so strong?
Hop BroThat's the good part: Nori’s Beer is based in Ichikawamisato Town and makes all kinds of beers using local ingredients. They’re the kind that pour the character of the land straight into the glass with seasonal fruit, tea leaves, and yuzu.
MugiWhat!? They even have a tea beer called Kai no Midori? That sounds like something that would make you feel classy just from the aroma!
Hop BroYeah, and they also use ingredients like yuzu from Fujikawa Town, so you could say they’re a brewery that’s good at designing aromas. What makes Nori’s Beer feel like Nori’s Beer is that it shows the region’s flavors without relying only on flash.
MugiWow! And they even have a Tap Room in Showa Town. Having one place to make it and another place to drink it gives it this feeling that you can go meet the beer!
Hop BroExactly. This post also gives the sense that beer isn’t just something to drink, but something that spreads by riding along with cultural connections. It pairs really well with civic events like Mori no Miya Ichi.
MugiGot it, then I just have to mark May 3 on my calendar! Just imagining Nori’s Beer’s locally rooted beers makes me want to go too!
Nori’s Beer, known as the first craft beer specialty shop in the Kyonan region of Yamanashi Prefecture, shared information about the 24th Mori no Miya Ichi on Instagram. The image in the post used the event poster, confirming that it will be held in Ichinomiya City on May 3, 2026. The venue extends across the grounds of Masumida Shrine, Miyanomae Sanpachiichi Square, Honmachi-dori, and other areas.
Nori’s Beer operates a brewery in Takata, Ichikawamisato Town, Nishiyatsushiro District, Yamanashi Prefecture, and produces a variety of beer styles that make use of local ingredients. On its official website, the lineup includes regionally inspired products such as seasonal fruit beers, beers made with "Kai no Midori," a renowned tea from Minobu Town in Yamanashi Prefecture, and beers using yuzu from Fujikawa Town. It also has a Tap Room in Showa Town, and is characterized by having both a base for the brewer and a place for drinkers.
Mori no Miya Ichi is known as a local event that attracts many exhibitors and visitors every year, and this year marks its 24th edition. Nori’s Beer’s post conveys that craft beer is not merely consumed as a beverage, but spreads while connecting with local culture and the movement of people. Including the structure in which a brewery rooted in one region introduces a civic event in another, it was a post that showed a contemporary point of contact for craft beer.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroThis time, Yamanashi's Nori’s Beer was announcing the 24th Mori no Miya Ichi on Instagram. It’s the kind of festival that spreads across the streets of Ichinomiya City on May 3, 2026, making beer fans and culture fans equally restless.
MugiWait, it spreads across all of Ichinomiya City!? It uses the shrine, the plaza, and even the streets, so the whole town is basically the venue!
Hop BroExactly. The venue spans the precincts of Masumida Shrine, Miyanomae Sanpachiichi Square, and Honmachi-dori, and the fun part is how you keep meeting new things as you walk around.
MugiBut Nori’s Beer is a beer shop, right? Why are they even announcing an event? They're a craft beer specialty shop, so why is their PR so strong?
Hop BroThat's the good part: Nori’s Beer is based in Ichikawamisato Town and makes all kinds of beers using local ingredients. They’re the kind that pour the character of the land straight into the glass with seasonal fruit, tea leaves, and yuzu.
MugiWhat!? They even have a tea beer called Kai no Midori? That sounds like something that would make you feel classy just from the aroma!
Hop BroYeah, and they also use ingredients like yuzu from Fujikawa Town, so you could say they’re a brewery that’s good at designing aromas. What makes Nori’s Beer feel like Nori’s Beer is that it shows the region’s flavors without relying only on flash.
MugiWow! And they even have a Tap Room in Showa Town. Having one place to make it and another place to drink it gives it this feeling that you can go meet the beer!
Hop BroExactly. This post also gives the sense that beer isn’t just something to drink, but something that spreads by riding along with cultural connections. It pairs really well with civic events like Mori no Miya Ichi.
MugiGot it, then I just have to mark May 3 on my calendar! Just imagining Nori’s Beer’s locally rooted beers makes me want to go too!
