ISEKADO Featured at Hanshin Umeda Main Store

Ise Kadoya Brewery (ISEKADO) announced that it will hold the "ISEKADO Special Feature Event" at Hanshin Umeda Main Store. In its post, the company said it will offer new limited-edition beers on tap and KADOLABO beers during the event, creating a setup where visitors can experience the breadth of the brand through tastings and recommendations at the sales floor.

There will also be a weekend edition of "Iori Goes!", with efforts expected to strengthen in-store explanations and customer service. For craft beer fans, it sounds like a worthwhile opportunity to choose beers while confirming their individual character firsthand.

ISEKADO is a brewery based in Ise City, Mie Prefecture, with brewing centered at its Kamiku Factory. According to the official website, the company’s roots trace back to a teahouse for boat pilgrimages to Ise Jingu, and it has been developing its craft beer business since 1997. One of ISEKADO’s defining traits is the coexistence of its long historical background and its current technology-oriented brewing approach.

This event will be an opportunity to introduce limited releases and experimental beer lines at a department store in an urban area, while taking into account the brand’s background. Even for people who have only ever tried ISEKADO’s standard offerings, it seems likely to serve as an entry point to understanding where the company stands today.

Event Overview


- Venue: Hanshin Umeda Main Store
- Details: ISEKADO Special Feature Event
- Highlights: New limited-edition beers, KADOLABO beers
- Weekend Program: "Iori Goes!"

As a brewery from Ise, Mie, ISEKADO has highlighted both regional identity and experimentation. Its presentation at Hanshin Umeda Main Store appears to bring that direction directly onto the sales floor.