GOOD HOPS Releases Shipment Destination Information for "MURAKAMI SEVEN" Canned Products
GOOD HOPS in Tono City, Iwate Prefecture, has published shipment destination information as of 12:00 on April 10 for the canned products "MURAKAMI SEVEN LAGER" and "MURAKAMI SEVEN IPA," which went on sale from April 8. Because quantities are limited, customers need to check with each store on the sales start date.
GOOD HOPS, which handles everything from hop cultivation to brewing in Tono City, Iwate Prefecture, has updated the shipment destination information for the "MURAKAMI SEVEN" series canned products. The items covered are "MURAKAMI SEVEN LAGER" and "MURAKAMI SEVEN IPA," which went on sale from 5:00 p.m. on Wednesday, April 8. Both are limited one-batch releases, and the brewery says the available quantity is small.
GOOD HOPS is a brewery based in Tono, one of Japan's leading hop-producing regions, with a mission to expand the possibilities of Japanese hops. The company also conducts research into hop cultivation and processing techniques in-house, and has translated the character of its ingredients into beer. This MURAKAMI SEVEN series is another release that clearly reflects that stance.
MURAKAMI SEVEN is a new hop variety developed with the involvement of GOOD HOPS brewmaster Atsushi Murakami. According to official information, it is characterized by aromas reminiscent of figs, muscat grapes, and mandarin oranges, and the LAGER and IPA let drinkers enjoy that character in different ways. The LAGER was shipped not only to liquor retailers and restaurants nationwide, but also to Tono City TAPROOMs and tourism hubs. The IPA likewise was listed with a wide range of sales destinations, from major cities to Tohoku, Hokuriku, Chubu, Shikoku, and Okinawa.
However, the shipment destinations are information as of 12:00 on Friday, April 10, and will be updated as needed if more destinations are added. The notice also says that sales start dates differ by store, quantities are limited, and some stores do not sell retail, offering only dine-in service. If you're interested, it's safest to check each store's social media or announcements.
As expected of GOOD HOPS, which has long worked with hops in Tono, this time as well the brewery carefully disclosed information that includes where the cans can actually be bought. It is news that conveys both the fun of chasing a limited beer and the background of flavors born in the growing region.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.