Setouchi Brewery Launches a Lottery Campaign for O-chugen 6-Can Gift Sets in Name-Printed Cans
Setouchi Brewery in Takamatsu, Kagawa Prefecture, has launched an Instagram campaign for the o-chugen gift season. Five winners will receive a six-can set that includes a limited-edition can hand-lettered with the recipient's name by staff; to enter, simply follow, like, and comment.
Hop BroSetouchi Brewery in Takamatsu, Kagawa Prefecture, has kicked off an Instagram campaign for o-chugen gifts. Five winners will get a six-can set with name-printed cans, so they’re clearly going all in.
MugiWait, a name-printed can!? A beer can with my own name on it would make me feel like royalty the moment I got it!
Hop BroThe set has two SETOUCHI IPA cans, three SETOUCHI LAGER cans, and one name-printed version of the IPA. In other words, the balance between something to drink now and something to keep is perfect.
MugiHold on, hold on, what is IPA? Is that not the number of letters on the label, but an actual beer style?
Hop BroExactly. IPA is a hop-forward style that brings out the aroma and bitterness of hops. Lager is crisp and easy to drink, and it’s interesting how the same brewery can show such different expressions.
MugiI see, so it’s a tasting set! It feels so much like o-chugen, and if I sent it to beer-loving relatives it would seem really stylish!
Hop BroTo enter, just like the target post, follow the official account, and write who you want to give it to in the comments. You can even enter for yourself, so it’s fine to be honest about what you want.
MugiWait, it’s okay to give it to yourself too!? Then I’d want to comment, 'This year, I did my best!'
Hop BroJust note that entries are limited to people who are 20 or older and living in Japan, and private accounts are not eligible. It’s important to check that before entering.
MugiAnd if you win, it arrives between June 11 and June 13, right? Then I guess the only thing to do is clear space in the fridge and wait!
Hop BroOn weekends you can also enjoy draft beer at Riverside 351, which is attached to the brewery, and there are sets available in the online store too. It’s a campaign that makes you want to have a drink right now, with the spirit of the Seto Inland Sea and all.
MugiYeah, it really feels like a Setouchi reward! Today I just want to seriously debate IPA versus lager and then raise a glass!
Setouchi Brewery is based in Takamatsu City, Kagawa Prefecture, and continues to make craft beer that draws on the character of the Seto Inland Sea region. At Riverside 351, attached to the brewery, they offer weekend-only draft beer and souvenir bottles, and their online store also carries set items and gifts.
This Instagram campaign is designed with o-chugen gifts in mind. Five winners will receive a six-can set that includes a limited-edition can hand-lettered with the recipient's name by staff. The set contents are as follows.
- 1 name-printed SETOUCHI IPA
- 2 SETOUCHI IPA
- 3 SETOUCHI LAGER
Entering is simple: like the target post, follow the official account, and write in the comments who you'd like to give it to (yourself is fine too). The entry period runs from May 25 to 11:59 p.m. on June 8. Winners will be contacted later by direct message, and after confirming the personalized text, the prizes are scheduled to be delivered to their homes between June 11 and June 13.
Conditions include being 20 or older and residing in Japan at the time of entry, accounts with private profiles are ineligible, and prizes are limited to shipment within Japan. With practical appeal befitting o-chugen and the special touch that only personalization can add, this campaign is likely to draw the attention of beer fans.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroSetouchi Brewery in Takamatsu, Kagawa Prefecture, has kicked off an Instagram campaign for o-chugen gifts. Five winners will get a six-can set with name-printed cans, so they’re clearly going all in.
MugiWait, a name-printed can!? A beer can with my own name on it would make me feel like royalty the moment I got it!
Hop BroThe set has two SETOUCHI IPA cans, three SETOUCHI LAGER cans, and one name-printed version of the IPA. In other words, the balance between something to drink now and something to keep is perfect.
MugiHold on, hold on, what is IPA? Is that not the number of letters on the label, but an actual beer style?
Hop BroExactly. IPA is a hop-forward style that brings out the aroma and bitterness of hops. Lager is crisp and easy to drink, and it’s interesting how the same brewery can show such different expressions.
MugiI see, so it’s a tasting set! It feels so much like o-chugen, and if I sent it to beer-loving relatives it would seem really stylish!
Hop BroTo enter, just like the target post, follow the official account, and write who you want to give it to in the comments. You can even enter for yourself, so it’s fine to be honest about what you want.
MugiWait, it’s okay to give it to yourself too!? Then I’d want to comment, 'This year, I did my best!'
Hop BroJust note that entries are limited to people who are 20 or older and living in Japan, and private accounts are not eligible. It’s important to check that before entering.
MugiAnd if you win, it arrives between June 11 and June 13, right? Then I guess the only thing to do is clear space in the fridge and wait!
Hop BroOn weekends you can also enjoy draft beer at Riverside 351, which is attached to the brewery, and there are sets available in the online store too. It’s a campaign that makes you want to have a drink right now, with the spirit of the Seto Inland Sea and all.
MugiYeah, it really feels like a Setouchi reward! Today I just want to seriously debate IPA versus lager and then raise a glass!
