GOOD HOPS, a brewery based in Tono, Iwate, is offering free shipping through its official online shop. The campaign runs from 3:00 p.m. on September 16, 2026, through September 30. Customers should check the official shop for the detailed terms and eligible products before placing an order.

Tono is one of Japan’s best-known hop-growing regions, and GOOD HOPS works across the entire brewing process. In addition to brewing beer, the brewery cultivates hops, develops new varieties, and researches processing techniques. Its approach is summed up by the idea that brewing begins in the fields where the hops are grown.

The brewery’s range includes HOP FARMERS IPA, made with 100% Tono-grown hops, as well as Tono no Ibuki, a lager that highlights the character of local hops. GOOD HOPS also experiments with a technique for extracting lupulin from hop cones without heating them, aiming to preserve a vivid aroma close to that of freshly harvested hops.

For beer drinkers interested in Japanese hops and the relationship between agriculture and brewing, the campaign offers a timely chance to explore GOOD HOPS’ beers at home. The brewery’s official online shop is available for consumer purchases. Since the free-shipping offer ends on September 30, shoppers should confirm the campaign conditions when ordering.