Better life with upcycle, based in Ebina, Kanagawa, is announcing its new beer "Ripe Strawberry Ale" on its product page, made with upcycled ingredients.

Second release featuring local strawberries


This product is a strawberry ale made with sorted-out strawberries from Takei Strawberry Farm in Ebina City. Compared with the previous release, it uses more strawberries and is built to bring the sweet flavor of ripe fruit further to the forefront. This time, vanilla beans were added to deepen the aroma, while hibiscus was combined in order to adjust the acidity and color.

Specs and sales info


The style is listed as "Strawberry Ale w/ Vanilla Beans, Hibiscus." ABV is 6.0%, IBU is 16, and the contents are 350 ml. The product page listed the price at 314 yen including tax, with a markdown shown. The ingredients list includes malt, strawberries, bread (wheat), hops, hibiscus, and vanilla beans, reflecting the brand's upcycling philosophy in the recipe as well. As of the time of checking, the page showed the product as sold out.

Brewery background


Better life with upcycle is a brand launched from a bakery founded in 1923, created as a response to food loss issues. Centered on upcycled products that include the use of bread-derived materials, it has developed beer and gin. This new release, which gives value to underused local ingredients, can be seen as a fruit ale that puts the brand's "sustainable cheers in everyday life" direction into concrete form.

Related links:
- Product page: https://upcycle-beer.com/products/ripe-strawberry-ale
- Brand site: https://upcycle-beer.com/