Setouchi Brewery Releases New IPA "HOP HOPPING ROOM001" Featuring Elani®
Setouchi Brewery in Takamatsu, Kagawa, has launched a new series, "HOP HOPPING," with hop character at the center. The first release, "ROOM001," is an India Pale Ale featuring Elani® as the key hop, with aromas reminiscent of peach and guava.
Hop BroSetouchi Brewery’s new HOP HOPPING series, especially the first release "HOP HOPPING ROOM001," is pretty interesting.
MugiWait, ROOM001 sounds like a secret base. That’s exciting!
Hop BroAnd the star is the Elani® hop. It’s a series that focuses on one hop and really lets its character shine.
MugiHuh, what does it mean to make a hop the star? Does being hop-focused really make that much of a difference?
Hop BroAbsolutely. This one is an India Pale Ale, and it brings out aromas like peach and guava, showcasing Elani®’s soft tropical character.
MugiWow! Just hearing tropical aromas makes me feel like I’m about to fly off to the tropics!
Hop BroWhat’s even more interesting is the special extraction method and how they use oats. They bring out the hop’s tasty compounds while making the beer smoother on the palate.
MugiSmoother with oats!? That’s pretty sneaky for something that’s bitter but easy to drink!
Hop BroExactly. It’s a 6.5% IPA, and the bitterness, citrus, and green notes all build on each other, so hop fans will probably grin at first sip.
MugiAnd a new release for 890 yen? That’s a price that makes me want to try it!
Hop BroIt also has that easy-drinking Setouchi feel, and it’s the kind of start that makes you wonder about the next ROOM release. I’m ready to raise a glass already.
MugiYeah, drinking it while chasing the character of the hop would be a blast! Hey, boss, do you have one of these cold?
First in the New Series
Setouchi Brewery, based in Takamatsu, Kagawa, has unveiled HOP HOPPING ROOM001 as the first release in its new HOP HOPPING series. Built around the concept of focusing on a single hop and making its character the star, each bottle is designed to open the door to a new “ROOM.”
Elani® as the Key Hop
The key hop in ROOM001 is Elani®. According to the product description, it offers a soft tropical aroma characteristic of this new variety, with notes of peach and guava. The style is India Pale Ale, and the alcohol content is 6.5%. It is priced at 890 yen, with a best-before date of December 2026.
Aroma and Flavor Design
For the tasting profile, it starts with tropical aromas evoking peach and passion fruit, then layers in a rich green character, bitterness, and citrus. The brewery says it uses a special method to extract the hop’s flavorful compounds, and also uses oats to give the beer a softer mouthfeel. The result is a beer that balances bitterness and softness while clearly showcasing the shape of the hop character.
A Setouchi Brewery Approach
Setouchi Brewery has continued making beers that balance drinkability and individuality against the backdrop of Setouchi’s atmosphere. This HOP HOPPING series seems positioned for beer fans who want to carefully explore the differences between hops. Rather than a one-off new release, it feels like the opening chapter of a series whose future ROOM releases will be worth watching.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroSetouchi Brewery’s new HOP HOPPING series, especially the first release "HOP HOPPING ROOM001," is pretty interesting.
MugiWait, ROOM001 sounds like a secret base. That’s exciting!
Hop BroAnd the star is the Elani® hop. It’s a series that focuses on one hop and really lets its character shine.
MugiHuh, what does it mean to make a hop the star? Does being hop-focused really make that much of a difference?
Hop BroAbsolutely. This one is an India Pale Ale, and it brings out aromas like peach and guava, showcasing Elani®’s soft tropical character.
MugiWow! Just hearing tropical aromas makes me feel like I’m about to fly off to the tropics!
Hop BroWhat’s even more interesting is the special extraction method and how they use oats. They bring out the hop’s tasty compounds while making the beer smoother on the palate.
MugiSmoother with oats!? That’s pretty sneaky for something that’s bitter but easy to drink!
Hop BroExactly. It’s a 6.5% IPA, and the bitterness, citrus, and green notes all build on each other, so hop fans will probably grin at first sip.
MugiAnd a new release for 890 yen? That’s a price that makes me want to try it!
Hop BroIt also has that easy-drinking Setouchi feel, and it’s the kind of start that makes you wonder about the next ROOM release. I’m ready to raise a glass already.
MugiYeah, drinking it while chasing the character of the hop would be a blast! Hey, boss, do you have one of these cold?
