North Island Beer to hold 17th anniversary festival at EBRI on August 16
North Island Beer in Ebetsu, Hokkaido, will celebrate its 17th anniversary with a festival at EBRI on August 16. This year’s theme is sports, and the brewery says a 17th-anniversary lager is in the works. A limited all-you-can-drink ticket was nearly sold out at the time of posting.
Hop BroI want to start with the 17th anniversary festival story: North Island Beer in Ebetsu, Hokkaido is holding it at EBRI on August 16.
MugiWait, North Island Beer is already 17? And it's at EBRI? That already sounds like a full-on party!
Hop BroAnd this year's theme is sports-themed staging, pulling energy from 2026 sports moments like the Winter Olympics, the WBC, and the World Cup.
MugiWhoa, but what was that Kegty setup in the article? Why is somebody suddenly snowboarding? That is a lot of information for one brain!
Hop BroHere's the fun part: Kegty is one of the brewery's Bearty characters, and the anniversary lager is being planned around Kegty's taste.
MugiOkay, lager sounds approachable, but once you say low-temperature fermentation, my beginner brain turns into a popsicle!
Hop BroNothing scary there. It basically means a clean, crisp finish. Ferment it cool and slow, and you get fewer rough edges with an easy-drinking result.
MugiGot it! So Kegty is basically a snowboard gremlin chasing a post-run chug? That character has elite stamina!
Hop BroThe venue is EBRI in Ebetsu, at 3-3 Higashinopporocho, five minutes on foot from JR Nopporo Station, running from 11:00 to 18:00. Advance tickets are linked from Instagram or the QR code.
MugiThat location is too convenient! And the all-you-can-drink pass is limited to the first 50 people with only six left? That's sprint-worthy.
Hop BroNorth Island Beer was started by a brewer trained in Canada, and with its Beer is Art mindset plus local ingredients, this feels like the kind of anniversary that makes me want to raise a glass there.
MugiSame. On August 16, I want to be there, soak up the sports energy, and drink whatever update drops about that 17th anniversary lager!
North Island Beer, the Ebetsu, Hokkaido brewery, will hold its 17th anniversary festival on Sunday, August 16 at EBRI. In its post, the brewery says this year’s theme is sports, drawing inspiration from 2026 events such as the Winter Olympics, the WBC and the World Cup.
The brewery’s mascot-like characters, called Beer Ties, are also part of the concept. One of them, Keguti, is shown taking on snowboarding, and the 17th-anniversary beer will be a lager style that matches his taste. The brewery says more details will be announced later.
The venue is EBRI (3-3 Higashinohoro-cho, Ebetsu, Hokkaido), about a five-minute walk from JR Nopporo Station. The event runs from 11:00 to 18:00. The post also notes that advance tickets are available via the link in the Instagram profile or by scanning a QR code in the post, and that only a few of the limited all-you-can-drink tickets remained at the time of posting.
North Island Beer was founded by brewers who trained in Canada, and the brewery’s official site describes its approach with the phrase “Beer is Art.” It offers five regular beers along with limited and seasonal releases, often highlighting local ingredients from Hokkaido. Anniversary events have become a way for the brewery to celebrate that history with drinkers in the region.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroI want to start with the 17th anniversary festival story: North Island Beer in Ebetsu, Hokkaido is holding it at EBRI on August 16.
MugiWait, North Island Beer is already 17? And it's at EBRI? That already sounds like a full-on party!
Hop BroAnd this year's theme is sports-themed staging, pulling energy from 2026 sports moments like the Winter Olympics, the WBC, and the World Cup.
MugiWhoa, but what was that Kegty setup in the article? Why is somebody suddenly snowboarding? That is a lot of information for one brain!
Hop BroHere's the fun part: Kegty is one of the brewery's Bearty characters, and the anniversary lager is being planned around Kegty's taste.
MugiOkay, lager sounds approachable, but once you say low-temperature fermentation, my beginner brain turns into a popsicle!
Hop BroNothing scary there. It basically means a clean, crisp finish. Ferment it cool and slow, and you get fewer rough edges with an easy-drinking result.
MugiGot it! So Kegty is basically a snowboard gremlin chasing a post-run chug? That character has elite stamina!
Hop BroThe venue is EBRI in Ebetsu, at 3-3 Higashinopporocho, five minutes on foot from JR Nopporo Station, running from 11:00 to 18:00. Advance tickets are linked from Instagram or the QR code.
MugiThat location is too convenient! And the all-you-can-drink pass is limited to the first 50 people with only six left? That's sprint-worthy.
Hop BroNorth Island Beer was started by a brewer trained in Canada, and with its Beer is Art mindset plus local ingredients, this feels like the kind of anniversary that makes me want to raise a glass there.
MugiSame. On August 16, I want to be there, soak up the sports energy, and drink whatever update drops about that 17th anniversary lager!
