Flora Fermentation Releases New "Frigg," a Spring Ale Brewed with Local Strawberries
Shiga's Flora Fermentation announced the release of its new beer, "Frigg," on Instagram at 19:22 on March 6, 2026. The style is Strawberry Milkshake Ale. It will be offered as a beer that balances a soft sweetness with a distinctly beer-like finish, using local strawberries.
Hop BroSpring release news is here! Shiga's Flora Fermentation has released "Frigg." It was announced on Instagram at 19:22 on March 6, 2026!
MugiWhoa! Even the name sounds stylish! What kind of beer is it?
Hop BroIt's a Strawberry Milkshake Ale, ABV 5.5%, IBU 22. It uses plenty of local strawberries, aiming for a gentle strawberry-milk-like sweetness and leaving a proper beer bitterness at the end.
MugiWhat!? Is IBU out of 22 points!? A test!?
Hop BroNot a test! IBU is a measure of bitterness, and 22 means it's moderately gentle but still has some firmness. In other words, it's balanced so it doesn't end up sweet and nothing else!
MugiOhh! So does "milkshake" actually mean it has milk in it?
Hop BroThat's the interesting part. It uses lactose, flaked oats, and malted oats as adjuncts to create a creamy mouthfeel. The malt is Pale Ale Malt, and the hops are Cascade (AUS), which shape the aroma and finish.
MugiThe amount of information suddenly turned into a brewer's meeting! But it sounds delicious! And local strawberries too? What collaboration is it with?
Hop BroIt's a collaboration with the Aito Strawberry Group of the Aito district in Higashiomi City. It fits Flora Fermentation's "the best beer woven from agriculture and fermentation" concept perfectly, and Batch No. 70 gives it a milestone feel too.
MugiIf it's coming in cans to Tokyo, Osaka, Kyoto, Aichi, and Fukuoka too, we can actually go for it! I've decided, I'm going to look for Frigg tonight!
Hop BroAgreed! A beer named after the Norse goddess of love is perfect for a spring toast. The strawberry sweetness and the lingering "proper beer" character make me want to drink it right now!
Flora Fermentation (Shiga) announced a new release: "Frigg". The specifications shown in the post are as follows.
Product Info
- Style: Strawberry Milkshake Ale
- Alcohol: 5.5%
- IBU: 22
- Malt: Pale Ale Malt / Malted Oats
- Hops: Cascade (AUS)
- Adjuncts: Strawberry / Flaked Oats / Lactose / Sugar
- Batch No.: 70
In the post, the beer is described as being built around abundant local strawberries, with a gentle, strawberry-milk-like flavor at its core, while leaving a subtle bitterness toward the finish so that it still feels like beer. Another key point is that this release was created in collaboration with the "Aito Strawberry Group" from the Aito district of Higashiomi City, Shiga Prefecture.
Name Origin and Distribution
"Frigg" is named after the goddess of love in Norse mythology. The first shipment has been announced to retailers in Shiga as well as multiple areas including Tokyo, Osaka, Kyoto, Aichi, and Fukuoka, and distribution in cans is underway.
Brewery Context
On its official website, Flora Fermentation describes itself as "a brewery that makes the best beer woven from agriculture and fermentation." In recent posts as well, the brewery has continued to build out its core lineup while exploring ingredient backgrounds through a series of limited brews. Frigg can be seen as a beer that extends that direction. Its approach of making use of local agricultural produce while preserving the backbone of craft beer well reflects the brewery's current identity.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroSpring release news is here! Shiga's Flora Fermentation has released "Frigg." It was announced on Instagram at 19:22 on March 6, 2026!
MugiWhoa! Even the name sounds stylish! What kind of beer is it?
Hop BroIt's a Strawberry Milkshake Ale, ABV 5.5%, IBU 22. It uses plenty of local strawberries, aiming for a gentle strawberry-milk-like sweetness and leaving a proper beer bitterness at the end.
MugiWhat!? Is IBU out of 22 points!? A test!?
Hop BroNot a test! IBU is a measure of bitterness, and 22 means it's moderately gentle but still has some firmness. In other words, it's balanced so it doesn't end up sweet and nothing else!
MugiOhh! So does "milkshake" actually mean it has milk in it?
Hop BroThat's the interesting part. It uses lactose, flaked oats, and malted oats as adjuncts to create a creamy mouthfeel. The malt is Pale Ale Malt, and the hops are Cascade (AUS), which shape the aroma and finish.
MugiThe amount of information suddenly turned into a brewer's meeting! But it sounds delicious! And local strawberries too? What collaboration is it with?
Hop BroIt's a collaboration with the Aito Strawberry Group of the Aito district in Higashiomi City. It fits Flora Fermentation's "the best beer woven from agriculture and fermentation" concept perfectly, and Batch No. 70 gives it a milestone feel too.
MugiIf it's coming in cans to Tokyo, Osaka, Kyoto, Aichi, and Fukuoka too, we can actually go for it! I've decided, I'm going to look for Frigg tonight!
Hop BroAgreed! A beer named after the Norse goddess of love is perfect for a spring toast. The strawberry sweetness and the lingering "proper beer" character make me want to drink it right now!
