HOJO Brewing & Stays posted an Instagram teaser titled “HB&S × THE POTATO FISH...”. The post itself is not easy to inspect at the moment, but the title strongly suggests a collaboration between HOJO Brewing & Stays and THE POTATO FISH.

HOJO Brewing & Stays is a brewery and guesthouse located along Monchicchi Coast in the Hojo area of Matsuyama, Ehime. On its official site, the brewery describes itself as the “closest brewery to the sea” in Japan. The first-floor taproom lets guests enjoy craft beer with a view of the Seto Inland Sea, while the second floor functions as a private guesthouse for longer stays.

The brewery regularly uses Instagram to share seasonal beers, new releases, and taproom hours. That mix of seaside location, on-site drinking, and hospitality is central to its appeal. This latest post fits that approach well, presenting beer not just as a product, but as part of a broader food-and-place experience.

At this stage, the readable information points to a collaboration announcement rather than a fully detailed event listing. Even so, it is a good example of how HOJO Brewing & Stays continues to build experiences around beer, the coast, and local partnerships.