Azumino Brewery to Join the 9th Craft Beer Festival in Matsumoto
Azumino Brewery will participate in the 9th Craft Beer Festival in Matsumoto, held at Matsumoto Castle Park from September 19 to 23, 2026. The autumn festival will bring together breweries from Shinshu and beyond, offering visitors a chance to taste beers rooted in Azumino’s local ingredients and water.
Hop BroHere’s a festival where you can toast with Matsumoto Castle in view: the 9th Craft Beer Festival in Matsumoto. Azumino Brewery will pour from September 19 to 23, 2026.
MugiWhat?! Beer and a castle? With Matsumoto Castle Park as the venue, the scenery alone sounds worth a pint!
Hop BroAnd breweries from Shinshu and beyond will gather, with more than 100 beers planned. That’s wonderfully dangerous for anyone who loves tasting flights.
MugiMore than 100?! I might get lost while holding my glass! What should I try at Azumino Brewery?
Hop BroStart with their signature, Sui: it offers a gentle, pleasant bitterness, using Azumino-grown ingredients and spring water from the Northern Alps.
MugiSpring water? What’s that? Does mountain water make the beer taste like hiking boots?
Hop BroHa, no hiking-boot flavor! Northern Alps spring water is water that filters through the mountains, helping give beer a clean, soft mouthfeel.
MugiWow, the water is part of the flavor too! And they use local Azumino hops—that’s seriously local.
Hop BroExactly. The aroma of Azumino-grown hops and the local barley called Koharu Nijo matter a lot. This farmer-rooted brewery turns its landscape into beer.
MugiTurning a landscape into beer—that’s cool! With food made from Nagano ingredients too, I want to seriously ponder the perfect pairing for Sui.
Hop BroThe festival opens at noon on the 19th, 11 a.m. from the 20th through 22nd, and ends at 5 p.m. on the 23rd. Never drive after drinking—use public transit and enjoy safely.
MugiGot it! Matsumoto Castle, autumn air, and Azumino Brewery’s Sui... my throat is thirsty already. Let’s raise a glass together!
Azumino Brewery has announced its participation in the 9th Craft Beer Festival in Matsumoto. The festival will take place at Matsumoto Castle Park from September 19 through 23, 2026. More than 100 craft beers from breweries in Nagano Prefecture, across Japan, and overseas are scheduled to be served.
Set against the scenery of historic Matsumoto Castle, the festival will also feature food booths using ingredients from Nagano. Azumino Brewery will introduce its beers to visitors as part of the gathering, which offers an opportunity to compare a wide range of regional brewing styles in one location.
Based in Hotaka, Azumino City, the brewery builds its beers around the local environment. It grows its own “Azumino Hops” and the barley variety “Koharu Nijo,” while using groundwater from the Northern Alps. Its signature beer, Sui, highlights the aroma of local hops and a gentle bitterness, supported by the area’s soft spring water.
Azumino Brewery also operates a taproom where guests can enjoy freshly brewed beer alongside food while viewing the brewing area. At the Matsumoto festival, visitors will be able to explore how the brewery’s beers reflect the agricultural landscape and water of Azumino while tasting offerings from breweries across the region.
The festival runs from 12:00 to 17:30 on September 19, 11:00 to 17:30 from September 20 to 22, and 11:00 to 17:00 on September 23. The venue is Matsumoto Castle Park, 4-1 Marunouchi, Matsumoto, Nagano. Visitors should follow the organizers’ safety guidance and never drive after drinking.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroHere’s a festival where you can toast with Matsumoto Castle in view: the 9th Craft Beer Festival in Matsumoto. Azumino Brewery will pour from September 19 to 23, 2026.
MugiWhat?! Beer and a castle? With Matsumoto Castle Park as the venue, the scenery alone sounds worth a pint!
Hop BroAnd breweries from Shinshu and beyond will gather, with more than 100 beers planned. That’s wonderfully dangerous for anyone who loves tasting flights.
MugiMore than 100?! I might get lost while holding my glass! What should I try at Azumino Brewery?
Hop BroStart with their signature, Sui: it offers a gentle, pleasant bitterness, using Azumino-grown ingredients and spring water from the Northern Alps.
MugiSpring water? What’s that? Does mountain water make the beer taste like hiking boots?
Hop BroHa, no hiking-boot flavor! Northern Alps spring water is water that filters through the mountains, helping give beer a clean, soft mouthfeel.
MugiWow, the water is part of the flavor too! And they use local Azumino hops—that’s seriously local.
Hop BroExactly. The aroma of Azumino-grown hops and the local barley called Koharu Nijo matter a lot. This farmer-rooted brewery turns its landscape into beer.
MugiTurning a landscape into beer—that’s cool! With food made from Nagano ingredients too, I want to seriously ponder the perfect pairing for Sui.
Hop BroThe festival opens at noon on the 19th, 11 a.m. from the 20th through 22nd, and ends at 5 p.m. on the 23rd. Never drive after drinking—use public transit and enjoy safely.
MugiGot it! Matsumoto Castle, autumn air, and Azumino Brewery’s Sui... my throat is thirsty already. Let’s raise a glass together!
