Key Points of the Booth Announcement


THE KICHI announced in an Instagram post "" that it will be opening a booth at TOCHIGI CRAFTBEER FESTA 2026. While prefacing the announcement with "Sorry for the delay in sharing this news," the brewery made clear that it will participate again this year.

The event details given were as follows.

- Dates: Friday, April 17; Saturday, April 18; Sunday, April 19
- Venue: Light Cube Utsunomiya
- Scale: 13 Tochigi makers + 2 importers, for a total of 15 beer booths

It was also announced that this year’s event will be held on a "largest-ever scale," with two new Tochigi makers joining the lineup. The festival’s signature "Craft Beer Challenge" is also scheduled to take place, this time as a collaboration with RADIO BERRY.

Points of Interest for Beer Lovers


THE KICHI is a brewery based in Tochigi. By continuing to participate in a major local festival, it creates an opportunity to experience the individuality of brewers that is usually hard to encounter except on site, while comparing beers side by side.

An event that brings together breweries from the same prefecture makes it easy to create a tasting context. It should be an easy route to move through the event: first a staple beer, second a seasonal release, third a brewery you have not tried before. The article also mentions the Yayoi Festival being held in Nikko City on the 17th, making a spring Tochigi weekend plan that combines festivals and brewery hopping feel realistic. For craft beer fans, it looks set to be three days that let them take in the prefecture’s movements all at once this year.