Hideji Beer launches 30th anniversary project, B.M.B and WCI to be released in late April as limited editions
Hideji Beer, based at the Mukabaki Brewery in Miyazaki, has launched a "collab beer brewing project" as part of its 30th anniversary celebrations. The first partner is B.M.B Brewery. The style is West Coast IPA, with release planned for late April in a limited run.
Hop BroI’ve got a news flash: Hideji Beer’s Mukabaki Brewery in Miyazaki has launched its 30th anniversary project, and the first collaboration is with B.M.B Brewery.
MugiWhat! Hideji Beer hardly ever did collaborations, and now they’re suddenly in full-on serious mode!?
Hop BroExactly. This is their "collab beer brewing project," and the style is B.M.B’s specialty, West Coast IPA. The name is B.M.B and WCI, and it’s scheduled for a limited release in late April.
MugiWhat is that? First of all, I can’t even read "Mukabaki," and WCI is way too strong as an abbreviation!
Hop BroIt’s read "Mukabaki." It’s a local brewery at the foot of Mount Mukabaki in Nobeoka, brewing with natural spring water and house-cultured yeast.
MugiI see! But what exactly is a West Coast IPA? Just a bitter training drink?
Hop BroThat’s what makes it interesting. Mori and Sato are working through everything from the hop composition to how the adjunct ingredients are used. In short, it’s a sharp, aromatic IPA aiming for a crisp bitterness plus citrusy aroma.
MugiGot it! So it’s not a training session, it’s the kind that gets you excited through the aroma! I think I can handle that!
Hop BroAnd this 30th anniversary project has three collaborations planned in total, with the second and third to be announced one after another. The right move is to enjoy the first release while waiting for the next ones.
MugiI’m absolutely checking the late-April limited release! B.M.B and WCI are making me want to toast to the aroma already!
On March 12, Hideji Beer’s Mukabaki Brewery unveiled the first installment of its "30th Anniversary Commemorative Collab Beer Brewing Project" on its official Instagram account. According to the post, the company, which had "hardly ever" done brewery-to-brewery collaborations before, is now making a full-fledged move in connection with its 30th anniversary.
The first collaboration partner announced this time is B.M.B Brewery, which has also been promoting craft beer culture in Miyazaki together with Hideji Beer. On the brewing day, Hideji Beer brewer Mr. Mori reportedly visited B.M.B and worked with Mr. Sato to develop the recipe. The chosen style is West Coast IPA, one of B.M.B’s specialties. The company explained that they also discussed the hop composition, the direction of the aroma, and how to use adjunct ingredients, refining the beer’s overall quality.
The release is scheduled for late April and will be limited in quantity. In addition, the project plans collaborations with three companies in total, and the second and third partners are expected to be announced sequentially.
Hideji Beer is a brewery that continues to brew at the foot of Mount Mukabaki in Nobeoka City, Miyazaki Prefecture. According to official information, it was founded in 1996 and relaunched as its current corporate entity in 2010, and it has long emphasized brewing with natural spring water and house-cultured yeast that take advantage of the local natural environment. This 30th anniversary project, which steps beyond local roots toward co-creation with outside partners, is likely to attract the attention of craft beer fans as a sign of the company’s next phase.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroI’ve got a news flash: Hideji Beer’s Mukabaki Brewery in Miyazaki has launched its 30th anniversary project, and the first collaboration is with B.M.B Brewery.
MugiWhat! Hideji Beer hardly ever did collaborations, and now they’re suddenly in full-on serious mode!?
Hop BroExactly. This is their "collab beer brewing project," and the style is B.M.B’s specialty, West Coast IPA. The name is B.M.B and WCI, and it’s scheduled for a limited release in late April.
MugiWhat is that? First of all, I can’t even read "Mukabaki," and WCI is way too strong as an abbreviation!
Hop BroIt’s read "Mukabaki." It’s a local brewery at the foot of Mount Mukabaki in Nobeoka, brewing with natural spring water and house-cultured yeast.
MugiI see! But what exactly is a West Coast IPA? Just a bitter training drink?
Hop BroThat’s what makes it interesting. Mori and Sato are working through everything from the hop composition to how the adjunct ingredients are used. In short, it’s a sharp, aromatic IPA aiming for a crisp bitterness plus citrusy aroma.
MugiGot it! So it’s not a training session, it’s the kind that gets you excited through the aroma! I think I can handle that!
Hop BroAnd this 30th anniversary project has three collaborations planned in total, with the second and third to be announced one after another. The right move is to enjoy the first release while waiting for the next ones.
MugiI’m absolutely checking the late-April limited release! B.M.B and WCI are making me want to toast to the aroma already!
