According to the Instagram post, Chiiori Alliance has announced the second release of its Iya-exclusive craft beer series, "Ibushigin," brewed in collaboration with PADDLE BREW, the Tokushima brewery based in Mima City. Paddle Brew describes itself as a brewery that brings people and nature closer through beer, and its identity is closely tied to the mountains and rivers of western Tokushima.

This new beer follows last year’s smoked saison made with kuromoji, a fragrant wood foraged in the Iya mountains. For the 2026 release, the recipe switches to Japanese sansho pepper and takes the form of a lager. The brewery says the beer balances the aroma and gentle sweetness of smoked malt with a clean finish and no bitterness.

The "Ibushigin" name is built around an imagined story: warriors who once fled to the hidden valley of Iya and began brewing beer between farm work and evening gatherings around the irori hearth. The beer is available at the facility reception desk and is being positioned as something guests can enjoy during their stay. The original post can be found on Instagram.