Pecora Beer to Join Umichika Marche at Kugenuma Seaside Park on Nov. 7–8
Pecora Beer, a small craft brewery based in Asao Ward, Kawasaki, Kanagawa, will take part in Umichika Marche—November Sea, Craft Beer and More—at HUG-RIDE PARK in Kugenuma Seaside Park, Fujisawa, on November 7 and 8. The two-day event brings beer, food, music and performances together by the sea.
Hop BroPecora Beer from Asao Ward, Kawasaki, is joining the Umichika Marche by the Shonan coast.
MugiWhat? Craft beer with an ocean view? That is the perfect weekend plan!
Hop BroIt runs November 7 and 8, 2026, at Kugenuma Kaihin Park HUG-RIDE PARK, from 11 a.m. to 5 p.m. both days.
MugiBeer, food, and music from lunchtime through sunset? I want to wander around all day!
Hop BroThe market brings together 14 selected breweries and 16 food vendors with serious attention to quality.
MugiFourteen breweries and sixteen food stalls?! I need to install a second stomach!
Hop BroPecora focuses on American-style beers that balance bold character with restrained bitterness.
MugiDoes less bitterness just mean fewer hops? This is your moment, Hop Bro!
Hop BroNot necessarily. Hop timing and the malt balance matter too; together they create a clean, easy finish.
MugiOh, I get it! Distinctive but approachable sounds like it would be great for tasting flights.
Hop BroTheir Pecora Beer Kitchen taproom can pour up to nine house beers, so this is a chance to meet Pecora in Shonan.
MugiSea breeze, live music, good food, and Pecora Beer—let’s toast to autumn Shonan!
A craft beer weekend by the sea
Pecora Beer will appear at Umichika Marche—November Sea, Craft Beer and More—on Saturday, November 7, and Sunday, November 8, at HUG-RIDE PARK in Kugenuma Seaside Park. The event runs from 11:00 a.m. to 5:00 p.m. on both days.
The market is organized by the editorial team behind Umi no Chikaku, a magazine known for covering the Shonan area. Fourteen carefully selected breweries and 16 food vendors are scheduled to gather at the venue. Performances by local artists will also take place, offering visitors a chance to enjoy beer alongside food, music and the seaside setting.
Discover Pecora Beer’s American-style approach
Pecora Beer is a small brewery in Asao Ward, Kawasaki. Its representative, who holds beer judge certification, handles the brewing personally. The brewery focuses mainly on American-style beers that balance a clean, low-astringency finish with bold character.
The brewery also operates Pecora Beer Kitchen, a taproom serving up to nine house-made beers alongside food. For beer fans in the Shonan area, this market will be an opportunity to encounter Pecora Beer without traveling to its Kawasaki home base.
Visitors can look forward to choosing a beer and food while taking in the ocean view and enjoying live performances. Those planning an autumn visit to Shonan may want to add Pecora Beer’s stand to their weekend itinerary.
Event details
- Dates: November 7–8, 2026, 11:00 a.m.–5:00 p.m.
- Venue: Kugenuma Seaside Park HUG-RIDE PARK
- Official information: Umichika Marche on Instagram
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroPecora Beer from Asao Ward, Kawasaki, is joining the Umichika Marche by the Shonan coast.
MugiWhat? Craft beer with an ocean view? That is the perfect weekend plan!
Hop BroIt runs November 7 and 8, 2026, at Kugenuma Kaihin Park HUG-RIDE PARK, from 11 a.m. to 5 p.m. both days.
MugiBeer, food, and music from lunchtime through sunset? I want to wander around all day!
Hop BroThe market brings together 14 selected breweries and 16 food vendors with serious attention to quality.
MugiFourteen breweries and sixteen food stalls?! I need to install a second stomach!
Hop BroPecora focuses on American-style beers that balance bold character with restrained bitterness.
MugiDoes less bitterness just mean fewer hops? This is your moment, Hop Bro!
Hop BroNot necessarily. Hop timing and the malt balance matter too; together they create a clean, easy finish.
MugiOh, I get it! Distinctive but approachable sounds like it would be great for tasting flights.
Hop BroTheir Pecora Beer Kitchen taproom can pour up to nine house beers, so this is a chance to meet Pecora in Shonan.
MugiSea breeze, live music, good food, and Pecora Beer—let’s toast to autumn Shonan!
