The first beer in the HOP FARMERS series

GOOD HOPS is a brewery in Tono, Iwate, that works across hop cultivation, processing, and brewing. Its new release, HOP FARMERS IPA, turns that integrated approach into a regular product and marks the start of the brewery's first core series, HOP FARMERS.

The beer is an IPA with an ABV of 5.5%. It uses three hops grown in Tono: IBUKI, No Wind, and Saaz. According to the brewery, the beer is made entirely with Tono-grown hops cultivated by hop farmers themselves, and it delivers a bright combination of herbal and fruit-like aromas.

The recipe builds the aroma in layers: IBUKI brings herbal and floral notes, No Wind adds a soft fruit-like character, and Saaz provides a refined, restrained bitterness to tie everything together. Rather than chasing extreme bitterness or flashy aromatics, the beer aims for balance and drinkability.

GOOD HOPS has positioned itself as a brewery that expands the possibilities of Japanese hops from one of the country's key hop-growing regions. By connecting the field to the brewhouse, HOP FARMERS IPA feels like a clear expression of that philosophy, and a beer that shows how closely the brewery works with the hops it grows.