At the restaurant "Kamimachi CHEERS," operated by Handa Ginzan Brewery in Koori Town, Fukushima Prefecture, new menu items have been added. The latest additions are two kinds: the "Beer Chicken Sandwich," made with the shop's specialty beer chicken, and the "Thick-Cut Bacon Sandwich," which puts the presence of bacon front and center.

Handa Ginzan Brewery is a brewery that opened in Koori Town in 2020. It handcrafts original craft beers made with local fruits, and a major attraction of the adjoining Kamimachi CHEERS is that you can enjoy freshly poured draft beer and food together. Its location, just a five-minute walk from Koori Station on the JR Tohoku Main Line, also makes it easy to drop in casually.

These new menu items can be seen as broadening the food options available to pair with beer. The sandwich filled with the savory flavors of beer chicken is a dish that brings the brewery's character straight to the table. The thick-cut bacon sandwich also seems suited to people looking for something satisfyingly substantial.

The enjoyment of craft beer does not stop at what's in the glass. As more dishes reflecting the brewery's character are added, the impression of the pint you drink on site changes as well. Handa Ginzan Brewery and Kamimachi CHEERS convey the appeal of the shop not only through beer making that makes use of local ingredients, but also through pairings with food.