Turning udon trimmings into beer

Better life with upcycle, the Ebina-based brewery and upcycling brand, has introduced a new collaboration beer with Hanamaru Udon called SANUKI 870 ALE. According to the release, the beer was created by using udon edge trimmings, which are naturally generated during noodle production for quality control, as part of the malt base. Sales started on June 25 and the beer is being served only at 34 selected Hanamaru Udon locations for dine-in customers. It will not be sold through Better life with upcycle's own stores or online shop.

A cloudy pour, citrus aromatics, and a hint of salt

The beer's flavor profile is also clearly defined. When poured, it shows a soft, udon-derived haze. Aromatically, it leans into American hops, bringing citrus and peach notes. The first sip is described as smooth and light, followed by a pleasant bitterness, and then a subtle saltiness from the udon that tightens the finish. Rather than hiding the ingredient's character, the beer uses it as part of the drinking experience.

A brewery built on upcycling

Better life with upcycle traces its roots to a bakery founded in 1923 and has long framed its work around reducing food loss by giving overlooked ingredients a new role. That background is visible in the brand's story on its official site, which describes a move from bread-making into brewing while keeping the same craft-driven mindset. From Ebina, the company continues to explore how discarded or hard-to-use ingredients can be transformed into something enjoyable.

SANUKI 870 ALE fits that approach well. It is not just a novelty collaboration, but a practical example of how a brewery can connect sustainability with flavor. For beer fans, it is a release worth noting because it shows how ingredient-driven brewing can create a beer that is both conceptually strong and sensory-driven.