Shinobazu Brewery Hitsuji Ice Announces Spring-Limited "Haru no Hitsuji"
Shinobazu Brewery Hitsuji Ice in Ueno, Tokyo announced its new beer "Haru no Hitsuji" on Instagram on March 1, 2026. The style is Bronde Ale, and the ABV is 5.0%. It is introduced as a spring-style beer made with salted yaezakura cherry blossoms and cherries.
Overview of the New Release
In a March 1 post titled "📢New Release Announcement🍺," Shinobazu Brewery Hitsuji Ice unveiled "Haru no Hitsuji" as its spring seasonal beer.
According to the post, the style is Bronde Ale and the alcohol content is 5.0%. Built around the smooth, gentle drinkability derived from wheat, it uses salted yaezakura cherry blossoms and cherries as adjunct ingredients, aiming for a distinctly spring-like impression. The beer is described as having a "slightly pink color," making it a release meant to be enjoyed for its seasonal appearance as well.
Looking at This Beer in the Context of the Brewery
The brewery, based in the Ueno area of Tokyo (Ueno, Taito Ward), is known for serving house-brewed craft beer alongside lamb dishes. Its official site also highlights its ongoing lineup of house-brewed beers and pairing suggestions with food.
With that background in mind, "Haru no Hitsuji" is more than just a seasonal limited release. It can be seen as a label that refreshes the shop's signature "craft beer with a meal" experience for spring. Rather than pushing strong flavors to the forefront, its design emphasizes softness and a lingering finish, making it easy to pair with food.
What Drinkers Should Pay Attention To
The key point is how the approachable structure of a blonde ale is layered with the cherry blossom and cherry elements. Depending on how the adjuncts are used, the beer could lean either aromatic or sweet, but the post's description suggests a balance aimed squarely at evoking spring.
Because serving periods and stock levels can change, it is best to check the official website or official social media before visiting. As a beer designed for a short spring window, this is a new release worth adding to this year's list of Ueno drinking stops.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.