Shinobazu Brewery Hitsuji Aisu introduces a fresh-hop pilsner on July 7
The Tokyo, Taito-based brewpub Shinobazu Brewery Hitsuji Aisu introduced a new beer on Instagram: Fresh Hop Pilsner. Brewed with fresh hops grown through its Shinobazu Hop Project, the beer comes in at 5.5% ABV.
Hop BroToday’s topic: Ueno’s Shinobazu Brewery Hitsuji Ice posted its new Fresh Hop Pilsner on Instagram on July 7.
MugiWait, the name Hitsuji Ice already has me curious! Is this really a place for lamb and beer?
Hop BroExactly. It’s a brewpub known for lamb dishes and house-made beer, and this time they went with a classic Pilsner style.
MugiOhhh, pilsner is the crisp and easy-drinking one, right? So what changes when they use fresh hops?
Hop BroThat’s what you’d call wet hopping, basically. Using just-picked hops tends to give a fresher, greener aroma than dried ones.
MugiWhat is that! It sounds like my shirt lost a battle. So we’re talking fresh-cut herb vibes in the beer?
Hop BroThat’s actually pretty close. And at 5.5% ABV, it sounds designed to stay smooth while showing bright bitterness and aroma.
MugiOoh, nice! Light on its feet but still super aromatic? That’s a sharp summer pint.
Hop BroAnd the best part is the hops came from the Shinobazu Hop Project. You can taste their hands-on approach, and now I want a glass.
MugiSame here! Pair that with lamb and it’s officially tonight’s beer pick. You want to head for Ueno already too, right?
New release
On July 7, Shinobazu Brewery Hitsuji Aisu in Ueno, Taito City, Tokyo, shared a new beer on Instagram: Fresh Hop Pilsner. The beer is listed as a Pilsner at 5.5% ABV.
Specs
- Style: Pilsner
- ABV: 5.5%
- Hop source: fresh hops grown through the Shinobazu Hop Project
Flavor direction
According to the post, the beer is designed to have a smooth mouthfeel, with the bright bitterness and aroma that come from fresh hops. It sounds like a clean, easy-drinking pilsner at its core, but with a more vivid hop profile than a standard version. That balance should make it especially appealing to drinkers looking for something refreshing without losing hop character.
Brewery context
Shinobazu Brewery Hitsuji Aisu is known in Ueno for combining house-brewed craft beer with lamb dishes. The brewery’s official site also highlights its carefully brewed house beers and a menu built around lamb, which gives the place a clear identity as both a neighborhood brewpub and a destination for beer-and-food pairing. Its focus on brewing in-house is a big part of what makes the new release interesting.
Seen in that context, Fresh Hop Pilsner fits the brewery well. A straightforward pilsner base, fresh hops from its own project, and a flavor profile centered on freshness rather than excess all point to a beer that reflects the brewery’s practical, hands-on approach.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroToday’s topic: Ueno’s Shinobazu Brewery Hitsuji Ice posted its new Fresh Hop Pilsner on Instagram on July 7.
MugiWait, the name Hitsuji Ice already has me curious! Is this really a place for lamb and beer?
Hop BroExactly. It’s a brewpub known for lamb dishes and house-made beer, and this time they went with a classic Pilsner style.
MugiOhhh, pilsner is the crisp and easy-drinking one, right? So what changes when they use fresh hops?
Hop BroThat’s what you’d call wet hopping, basically. Using just-picked hops tends to give a fresher, greener aroma than dried ones.
MugiWhat is that! It sounds like my shirt lost a battle. So we’re talking fresh-cut herb vibes in the beer?
Hop BroThat’s actually pretty close. And at 5.5% ABV, it sounds designed to stay smooth while showing bright bitterness and aroma.
MugiOoh, nice! Light on its feet but still super aromatic? That’s a sharp summer pint.
Hop BroAnd the best part is the hops came from the Shinobazu Hop Project. You can taste their hands-on approach, and now I want a glass.
MugiSame here! Pair that with lamb and it’s officially tonight’s beer pick. You want to head for Ueno already too, right?
