Hiroshima Noh Brewery Announces GIBIER LAGER, a New Lager Inspired by Crop Damage
In an Instagram post on July 3, Hiroshima Noh Brewery previewed a new beer called GIBIER LAGER. The brewery said its corn and edamame were lost after a boar family tore through a greenhouse, and that the new lager is scheduled for release on July 15.
Hop BroToday's headline is GIBIER LAGER from Hiroshima Know Brewery, and it's slated for July 15.
MugiWait, beer with deer bone broth? Did a ramen shop sneak into the brewhouse?!
Hop BroThat's the wild part. It's a lager-style release, so the base stays crisp while the gamey umami adds depth.
MugiI hear that a lot, but what does lager-style release actually mean? Fizzy is fizzy, right?
Hop BroDifferent yeast, different fermentation temps. In plain terms, you get a clean, snappy finish that can carry that broth character without getting messy.
MugiNo way! And their corn and edamame were wiped out by boars? The farm side of this story is intense...
Hop BroYeah. A parent-and-baby boar pair tore up the plastic greenhouse, and turning that reality into beer is farmer-brewery grit in a glass.
MugiSo it's not just a gimmick. They're brewing the whole experience, which makes the story hit harder too.
Hop BroExactly. Hiroshima Know Brewery uses hand-picked hops and homegrown ingredients, so they really are farming and brewing at the same time.
MugiNow my curiosity is in total gridlock. When July 15 hits, I need that first sip immediately.
Hop BroSame here. A crisp lager with deep gibier savoriness sounds unfairly tempting. This one deserves advanced cheers prep.
MugiThe release day plan is obvious then. Glass ready, appetite ready, thirst level max.
What the post says
Hiroshima Noh Brewery, based in Kisa Town, Miyoshi City, Hiroshima, announced a new beer in an Instagram post on July 3. The post says the brewery's carefully grown corn and edamame were wiped out after a boar family tore through a greenhouse, offering a glimpse of the real challenges of farming in the countryside.
The brewery's website positions it as both a brewery and a farm. It uses hand-picked hops and other home-grown ingredients, and it is run by a couple who previously worked on regional revitalization. That farm-to-brewery identity is central to the brand.
The new release is GIBIER LAGER, a lager said to be made with broth extracted from deer bones. In the post, the brewery describes it as a clean lager with a deep, game-inspired flavor and says it is scheduled to go on sale on July 15. The concept turns a local setback into a product idea that fits the brewery's mix of agriculture, place, and experimentation.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroToday's headline is GIBIER LAGER from Hiroshima Know Brewery, and it's slated for July 15.
MugiWait, beer with deer bone broth? Did a ramen shop sneak into the brewhouse?!
Hop BroThat's the wild part. It's a lager-style release, so the base stays crisp while the gamey umami adds depth.
MugiI hear that a lot, but what does lager-style release actually mean? Fizzy is fizzy, right?
Hop BroDifferent yeast, different fermentation temps. In plain terms, you get a clean, snappy finish that can carry that broth character without getting messy.
MugiNo way! And their corn and edamame were wiped out by boars? The farm side of this story is intense...
Hop BroYeah. A parent-and-baby boar pair tore up the plastic greenhouse, and turning that reality into beer is farmer-brewery grit in a glass.
MugiSo it's not just a gimmick. They're brewing the whole experience, which makes the story hit harder too.
Hop BroExactly. Hiroshima Know Brewery uses hand-picked hops and homegrown ingredients, so they really are farming and brewing at the same time.
MugiNow my curiosity is in total gridlock. When July 15 hits, I need that first sip immediately.
Hop BroSame here. A crisp lager with deep gibier savoriness sounds unfairly tempting. This one deserves advanced cheers prep.
MugiThe release day plan is obvious then. Glass ready, appetite ready, thirst level max.
