Wakuwaku Brewery Announces a Limited Honey x Lemon Beer in Kanazawa
Wakuwaku Brewery updated Instagram at 13:28 on September 30, 2025, introducing a refreshing limited beer made with honey and lemon. The post highlighted a recipe using honey from Kanazawa Yamagishi Beekeeping and pointed shoppers to Super Dontaku as the place to buy it. The brewery is positioning it as a beer that can also appeal to people who usually do not like beer.
Hop BroMugi-chan, today’s highlight is Ishikawa’s Wakuwaku Brewery! In a September 30, 2025 post, they were introducing a limited honey x lemon beer in Kanazawa.
MugiWhat? Honey and lemon!? That sounds delicious just from the name!
Hop BroThey use honey from Kanazawa Yamagishi Beekeeping as the base and layer in lemon notes for a refreshing profile. In style terms, it leans toward a honey lemon ale with restrained bitterness.
MugiWhat is that! What do you mean by "leans toward an ale"? Leans toward what?!
Hop BroGood catch. It is less a strict traditional style name and more a design concept. I’d guess it has a low IBU and is balanced for aroma and drinkability.
MugiIBU!? That suddenly turned into science class!
Hop BroIBU is a rough measure of bitterness. In other words, it hints at whether someone who does not usually like beer might still enjoy it. This one is clearly designed for that crowd.
MugiOhhh! So where can I buy it? I want to put it in my fridge right now!
Hop BroIt is sold exclusively at Super Dontaku. The post also mentioned "Dontaku Seinanbu Branch," and it sounds like their standard beers are also on display in the refrigerated section.
MugiLocal beekeeping farm x local supermarket x craft beer... that’s a trio of local power!
Hop BroExactly, that is the key point here. It is smart timing too, since they are offering a light, refreshing option just as heavier beers tend to get more attention heading into fall and winter.
MugiIt’s decided! Let’s toast with honey lemon too! Hop-nii, meet up at Dontaku!
In Wakuwaku Brewery's latest post from Ishikawa, a limited beer themed around honey lemon was introduced. According to the post text, the beer uses high-quality honey from Kanazawa Yamagishi Beekeeping (@mitsubachinouta_koubou), with a refreshing character created by layering in lemon notes. It is being presented as a bottle that can be recommended even to people who are not fond of beer bitterness.
On the sales side, the key point is that it is being promoted as a Super Dontaku exclusive beer. The post also mentions that the brewery's regular beers are available in the refrigerated section, suggesting an effort to expand in-store contact points through both limited-edition and standard products. The post specifically refers to a visit to "Dontaku Seinanbu Branch," clearly showing a connection with local retail.
Wakuwaku Brewery is a brewery based in Ishikawa. As can be seen from its official site (https://wkwkfarm.com/) and its emphasis on handmade production, projects that collaborate with local ingredients and local partners fit naturally within the brewery's broader context. This post was more than just an announcement of a new release; it clearly conveyed the value of a local, farm-to-table model built around regional producers (beekeeping), local distribution (supermarkets), and craft beer.
At the seasonal turning point at the end of September, the brewery's decision to emphasize a light, easy-drinking profile is also noteworthy. At a time when darker, higher-alcohol beers tend to attract attention heading into fall and winter, offering an option centered on drinkability is likely to help broaden the reach of craft beer.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroMugi-chan, today’s highlight is Ishikawa’s Wakuwaku Brewery! In a September 30, 2025 post, they were introducing a limited honey x lemon beer in Kanazawa.
MugiWhat? Honey and lemon!? That sounds delicious just from the name!
Hop BroThey use honey from Kanazawa Yamagishi Beekeeping as the base and layer in lemon notes for a refreshing profile. In style terms, it leans toward a honey lemon ale with restrained bitterness.
MugiWhat is that! What do you mean by "leans toward an ale"? Leans toward what?!
Hop BroGood catch. It is less a strict traditional style name and more a design concept. I’d guess it has a low IBU and is balanced for aroma and drinkability.
MugiIBU!? That suddenly turned into science class!
Hop BroIBU is a rough measure of bitterness. In other words, it hints at whether someone who does not usually like beer might still enjoy it. This one is clearly designed for that crowd.
MugiOhhh! So where can I buy it? I want to put it in my fridge right now!
Hop BroIt is sold exclusively at Super Dontaku. The post also mentioned "Dontaku Seinanbu Branch," and it sounds like their standard beers are also on display in the refrigerated section.
MugiLocal beekeeping farm x local supermarket x craft beer... that’s a trio of local power!
Hop BroExactly, that is the key point here. It is smart timing too, since they are offering a light, refreshing option just as heavier beers tend to get more attention heading into fall and winter.
MugiIt’s decided! Let’s toast with honey lemon too! Hop-nii, meet up at Dontaku!
