Nasu Garden Brewery has rolled out a practical plan aimed at beer fans. The new offering is an all-you-can-drink plan that lets you sample about eight beers over 60 minutes. The price is 2,200 yen (tax included), and service uses a cup-exchange system.

In the post, it was introduced in the context of the season approaching spring, as a time when "beer tastes great outdoors." It is designed for short visits before a meet-up or for lightly trying several taps, making it a good fit for craft beer drinkers who prefer to "try a lot of different things" rather than savor just one glass.

Behind this announcement is the regional concept of Nasu Boulder Project, the operating organization. On its official website, it presents a vision of turning the Nasu-Shiobara area into a town where people who enjoy sports and outdoor activities gather, positioning the rollout of the craft beer "Nasu Desuna" as part of regional revitalization. In other words, this initiative can be read not just as a sales promotion, but also as a way to make a short stay in Nasu feel richer and more engaging.

Nasu Garden Brewery's direct sales shop is located inside Nasu Garden Outlet (184-7 Shionosaki, Nasu-Shiobara, Tochigi), and its hours follow the outlet's operating schedule. Because it is easy to stop by while shopping or on a drive, the 60-minute format makes perfect sense. As you would expect from a brewery in a tourist area, it stands out as a proposal tailored to the flow of visitors.

Reference:
- Instagram post
- Nasu Boulder Project official website