North Island Beer Makes Its First Appearance at Keio Department Store Shinjuku's Great Hokkaido Fair
North Island Beer Ebetsu Brewery announced on its official Instagram that it will be featured in the Great Hokkaido Fair held at Keio Department Store Shinjuku. The event runs from March 20 to April 6, and visitors can enjoy draft beer tastings from Hokkaido breweries, including this brewery, at the venue.
Hop BroA Hokkaido craft beer festival is coming to Shinjuku, and North Island is making its first appearance! They've announced they'll be at Keio Department Store Shinjuku's Great Hokkaido Fair starting March 20.
MugiWhat, at a department store!? If the event runs from 3/20 to 4/6, that sounds doable even after work!
Hop BroExactly, and it's easy to get around since it's open 10:00 to 20:30. The venue is Keio Department Store Shinjuku at 1-1-4 Nishi-Shinjuku.
MugiSo what can you drink? Which beers are on the menu? I want to know the lineup first and make a plan!
Hop BroThat's the key: the post is pushing a "draft beer tasting" more than specific labels. In other words, the winning move is to check the tap list in advance!
MugiT-tap list!? What's that? "Draft beer" sounds like nothing but a spell to me!
Hop BroSimply put, it's fresh beer poured from a keg through a server. So it's a great format for comparison tasting.
MugiWow! And if there’s not just North Island but also Taisetsuji Beer and Yotei, you can travel through Hokkaido’s flavors all at once!
Hop BroExactly. North Island Beer Ebetsu Brewery uses "Beer is Art" as its concept, and in addition to its five regular beers, it highlights limited and seasonal brews plus efforts using local ingredients like Ebetsu-grown wheat and Hokkaido hops. This event offers a chance to experience a comparative tasting of flavors born in Hokkaido.
MugiAll right, decision made. Let's check the lineup and head over! Even without staff on site, today I'm in the mood for "a drink right now"!
North Island Beer Ebetsu Brewery (Hokkaido) shared event participation details on its official Instagram on March 19, 2026. According to the announcement, it will make its first appearance at Keio Department Store Shinjuku's Great Hokkaido Fair starting March 20.
Event Overview
- Event name: Keio Department Store Shinjuku Great Hokkaido Fair
- Venue: Keio Department Store Shinjuku, 1-1-4 Nishi-Shinjuku, Shinjuku-ku, Tokyo
- Dates: 3/20 to 4/6
- Hours: 10:00 to 20:30
The post also says that, in addition to North Island Beer, draft beers from breweries such as Taisetsuji Beer and Yotei Brewing will be available for comparison tasting. The company’s staff is not scheduled to be present at the venue.
North Island Beer is a craft brewery based in Ebetsu, Hokkaido. On its official website, it describes its concept as "Beer is Art," and introduces limited and seasonal brews in addition to its five core beers, along with initiatives that make use of local ingredients such as Ebetsu-grown wheat and Hokkaido hops. This event seems like a good opportunity to compare flavors born in Hokkaido in the Tokyo metropolitan area.
If you want to try a wide range of Hokkaido craft beers, it would be efficient to check the lineup in advance before you go.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroA Hokkaido craft beer festival is coming to Shinjuku, and North Island is making its first appearance! They've announced they'll be at Keio Department Store Shinjuku's Great Hokkaido Fair starting March 20.
MugiWhat, at a department store!? If the event runs from 3/20 to 4/6, that sounds doable even after work!
Hop BroExactly, and it's easy to get around since it's open 10:00 to 20:30. The venue is Keio Department Store Shinjuku at 1-1-4 Nishi-Shinjuku.
MugiSo what can you drink? Which beers are on the menu? I want to know the lineup first and make a plan!
Hop BroThat's the key: the post is pushing a "draft beer tasting" more than specific labels. In other words, the winning move is to check the tap list in advance!
MugiT-tap list!? What's that? "Draft beer" sounds like nothing but a spell to me!
Hop BroSimply put, it's fresh beer poured from a keg through a server. So it's a great format for comparison tasting.
MugiWow! And if there’s not just North Island but also Taisetsuji Beer and Yotei, you can travel through Hokkaido’s flavors all at once!
Hop BroExactly. North Island Beer Ebetsu Brewery uses "Beer is Art" as its concept, and in addition to its five regular beers, it highlights limited and seasonal brews plus efforts using local ingredients like Ebetsu-grown wheat and Hokkaido hops. This event offers a chance to experience a comparative tasting of flavors born in Hokkaido.
MugiAll right, decision made. Let's check the lineup and head over! Even without staff on site, today I'm in the mood for "a drink right now"!
