DD4D BREWING to Serve Diverse Craft Beers at Matsuyama Bread Marche
Ehime-based DD4D BREWING will appear at Matsuyama Bread Marche on November 15 at Horinouchi Park. The brewery is set to offer a wide range of craft beers alongside apparel and goods, bringing its distinctive beer culture to a day centered on bread, music, fashion, and local creativity.
Hop BroDD4D BREWING is joining the Matsuyama Bread Marche on November 15 at Horinouchi Park Yasuragi Plaza.
MugiWhat! Craft beer at a bread event? That sounds like the perfect detour!
Hop BroIt runs from 10 a.m. to 5 p.m., and admission is free. Pick bread first, then find a beer to match it.
MugiBread, beer, and free entry... My appetite has launched like a rocket!
Hop BroDD4D is a Matsuyama brewery that has sent out over 250 beer varieties across Japan and overseas.
MugiOver 250!? With that many choices, I might get lost among the beer styles!
Hop BroA style is basically a beer's flavor category: crisp lager, aromatic IPA, rich stout, and more. Start with a bread pairing.
MugiOh, I get it! A crisp beer with savory bread, something toasty with sweets... I’m becoming a pairing detective!
Hop BroThe tap list is still under wraps, but there will be apparel and goods too. With vintage finds and DJs at DIG UP MARKET, it’s a culture crossroads.
MugiBeer in hand, bread in the other, music all around—let’s go find our perfect pour on November 15!
DD4D BREWING joins Matsuyama Bread Marche
DD4D BREWING, a craft brewery based in Matsuyama, Ehime, will participate in Matsuyama Bread Marche on Sunday, November 15, 2026. The event will take place at the Yasuragi Hiroba area of Horinouchi Park from 10:00 a.m. to 5:00 p.m., with free admission.
The brewery plans to offer craft beer as well as apparel and miscellaneous goods. In the event’s vendor introduction, DD4D is highlighted for its diverse beers and for having delivered more than 250 varieties to customers across Japan and overseas. Specific beers for the event have not yet been announced, leaving visitors to discover the lineup on site.
Beer, bread, and a broader culture
The theme of this edition is “Enjoy bread even more.” Visitors can meet bakers and confectioners, learn about their approach, and sample breads and baked goods. Pairing those foods with a fresh craft beer from DD4D could become one of the event’s highlights.
The event will also host DIG UP MARKET, featuring vintage clothing, secondhand goods, and other items. DJs and wider cultural elements will join the food-focused program, creating a setting where bread, beer, fashion, and music can be enjoyed together.
DD4D began as a select shop in Matsuyama in 1998. In 2019, it added an in-store brewery and became DD4D BREWING & CLOTHING STORE. Its second facility, DD4D FACTORY & CURIOSITIES, opened in the Mitsuhama port district in 2021. The brewery has also pursued collaborations across fields including sports, apparel, confectionery, and film.
With roots in both fashion and brewing, DD4D has continued to propose new ways to enjoy craft beer. On November 15, the Matsuyama Bread Marche offers a chance to explore the brewery’s beers while taking in the event’s mix of food and culture.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroDD4D BREWING is joining the Matsuyama Bread Marche on November 15 at Horinouchi Park Yasuragi Plaza.
MugiWhat! Craft beer at a bread event? That sounds like the perfect detour!
Hop BroIt runs from 10 a.m. to 5 p.m., and admission is free. Pick bread first, then find a beer to match it.
MugiBread, beer, and free entry... My appetite has launched like a rocket!
Hop BroDD4D is a Matsuyama brewery that has sent out over 250 beer varieties across Japan and overseas.
MugiOver 250!? With that many choices, I might get lost among the beer styles!
Hop BroA style is basically a beer's flavor category: crisp lager, aromatic IPA, rich stout, and more. Start with a bread pairing.
MugiOh, I get it! A crisp beer with savory bread, something toasty with sweets... I’m becoming a pairing detective!
Hop BroThe tap list is still under wraps, but there will be apparel and goods too. With vintage finds and DJs at DIG UP MARKET, it’s a culture crossroads.
MugiBeer in hand, bread in the other, music all around—let’s go find our perfect pour on November 15!
