The brewpub "DD4D BREWING & CLOTHING STORE" in Matsuyama, Ehime Prefecture, will host its 7th anniversary event, "Lucky Seven," on May 29 and 30.

On the 29th, the event will be held at the main store, and on the 30th at "DD4D FACTORY & CURIOSITIES." Both days will run from 11:00 to 20:00. In addition to this year’s theme, the post also provided additional details about ticket sales.

The highlight is the lineup of all-you-can-drink tickets and 1-DRINK tickets available during the event. The 2-day all-you-can-drink ticket is 9,500 yen in advance and 10,000 yen at the door. The 1-day all-you-can-drink ticket is 5,000 yen in advance and 5,500 yen at the door. The 1-DRINK ticket, valid for PINT or HALF, is 5,700 yen in advance and 6,200 yen at the door, while the HALF-only ticket is 3,500 yen in advance and 4,000 yen at the door. All options are 500 yen cheaper when purchased in advance.

DD4D is known for its brewery-and-apparel-store concept, which lets visitors enjoy craft beer and the space itself in downtown Matsuyama. Although the post does not specify individual beer names, the ticket-based format for slowly enjoying DD4D’s draft beer is a welcome point for beer fans. In addition, collaboration bread from a popular bakery and dishes from a restaurant are also being teased, raising expectations for food pairings as well.

True to a milestone anniversary event, the two days look set to offer a chance to drink, eat, and shop all at once. We’ll be waiting for more details about the beer in the next update.