ROCK Opens at Shinjuku Takashimaya's 'Sekkaku Gourmet!! Expo' and Sells Four Yatsugatake Beers
The beer pub ROCK from Kiyosato, Yamanashi, will appear at Shinjuku Takashimaya's "Banana Man's Sekkaku Gourmet!! Expo" from April 2 to 7. The lineup includes Yatsugatake Beer TOUCHDOWN's PILSNER, DUNKEL, KIYOSATO LAGER, and ROCK WEIZEN, along with the shop's signature food items.
Hop BroThe Kiyosato beer pub ROCK has become much more accessible through its Shinjuku Takashimaya appearance. Meeting it at the "Banana Man's Sekkaku Gourmet!! Expo" is seriously exciting.
MugiWait, you can get a taste of Kiyosato in Tokyo!? Shops you come across while traveling always feel a little special, don't they!
Hop BroAnd on top of that, it is a full lineup of four Yatsugatake beers. PILSNER, DUNKEL, KIYOSATO LAGER, and ROCK WEIZEN - a set with clearly different personalities, right?
MugiWhat is that, it sounds hard just from the names! How are pilsner and the dark one different?
Hop BroBroadly speaking, PILSNER is crisp and easy to drink, while DUNKEL stands out for the fragrant character of roasted malt. KIYOSATO LAGER has a flagship feel, and ROCK WEIZEN brings the soft character of wheat - a lineup with distinct flavor personalities.
MugiOhhh! So you can choose based on your mood. This is what it means when people say tasting different beers is fun!
Hop BroIt's not just beer either - ROCK BEEF CURRY, sausages, and ROCK SALAD SAUCE are also there, which feels very ROCK. They brought over the shop's staples as they are, so the snacks are covered too.
MugiWow, that's basically an instant souvenir set! If you buy that, you can pretend you're in Kiyosato at home too.
Hop BroExactly. ROCK is the kind of place people think of as a classic "a place you want to drink at while traveling" spot. So this event is also a way to deliver that ROCK atmosphere to people who cannot go there in person.
MugiNow I definitely want to go! A drink in Shinjuku, then curry and sausages after that - that's the kind of place this is.
ROCK's Flavor Can Be Found in Shinjuku
The beer pub "ROCK" from Kiyosato, Hokuto City, Yamanashi Prefecture, is exhibiting at the "Banana Man's Sekkaku Gourmet!! Expo" being held at Shinjuku Takashimaya. At the venue, ROCK's staple products, beloved in Kiyosato, are available in Tokyo, making this a lineup that is especially appealing even for fans from farther away.
Four Yatsugatake Beer TOUCHDOWN Labels
The beers confirmed in this post are from the YATSUGATAKE BEER TOUCHDOWN lineup. Specifically, PILSNER, DUNKEL, KIYOSATO LAGER, and ROCK WEIZEN are on display. Each has a clearly different style, making it easy to choose whether you want something crisp and refreshing or something that highlights malt richness and roasted aroma.
PILSNER suggests a clean, sharp drinking experience; DUNKEL is the one to notice when you want the character of roasted malt. KIYOSATO LAGER stands out as a flagship label bearing the area's name, while ROCK WEIZEN should offer the soft impression typical of wheat beer. Being able to compare four beers with distinct personalities in one place is a welcome opportunity for beer lovers.
A Food Lineup That Feels Distinctly ROCK
In addition to beer, the venue also features a retort pouch version of ROCK BEEF CURRY, the sausages served at the shop, and ROCK SALAD SAUCE. Since the lineup includes not only beer but also staple items you can take home for the table, it is easy to recreate the same ROCK experience from Kiyosato at home.
Including its Kiyosato setting, ROCK is a beer pub that many people remember as a place to drink when traveling. This appearance, where the flavors of that kind of place can be found all together in Shinjuku, is a convenient chance for people who cannot make it there in person to check it out. If you are interested, it is worth taking a look at the lineup while the Shinjuku Takashimaya event is still running.
Information may be inaccurate. Please refer to the venue’s official channels for the latest details.
Hop BroThe Kiyosato beer pub ROCK has become much more accessible through its Shinjuku Takashimaya appearance. Meeting it at the "Banana Man's Sekkaku Gourmet!! Expo" is seriously exciting.
MugiWait, you can get a taste of Kiyosato in Tokyo!? Shops you come across while traveling always feel a little special, don't they!
Hop BroAnd on top of that, it is a full lineup of four Yatsugatake beers. PILSNER, DUNKEL, KIYOSATO LAGER, and ROCK WEIZEN - a set with clearly different personalities, right?
MugiWhat is that, it sounds hard just from the names! How are pilsner and the dark one different?
Hop BroBroadly speaking, PILSNER is crisp and easy to drink, while DUNKEL stands out for the fragrant character of roasted malt. KIYOSATO LAGER has a flagship feel, and ROCK WEIZEN brings the soft character of wheat - a lineup with distinct flavor personalities.
MugiOhhh! So you can choose based on your mood. This is what it means when people say tasting different beers is fun!
Hop BroIt's not just beer either - ROCK BEEF CURRY, sausages, and ROCK SALAD SAUCE are also there, which feels very ROCK. They brought over the shop's staples as they are, so the snacks are covered too.
MugiWow, that's basically an instant souvenir set! If you buy that, you can pretend you're in Kiyosato at home too.
Hop BroExactly. ROCK is the kind of place people think of as a classic "a place you want to drink at while traveling" spot. So this event is also a way to deliver that ROCK atmosphere to people who cannot go there in person.
MugiNow I definitely want to go! A drink in Shinjuku, then curry and sausages after that - that's the kind of place this is.
