Notable Around Restaurant Platz: SNS Campaign Commemorates the Release of Shiroboshi Ale
A giveaway campaign has started on Akita Ales Brewery's official Instagram and the team's official social media accounts to coincide with the release of Akita Northern Happinets' official beer, "Shiroboshi Ale." Applications are open from Saturday, October 18 to Friday, November 14 at 11:59 p.m., making this a must-see for beer fans.
Hop BroToday's topic is the Shiroboshi Ale release campaign. The area around Restaurant Platz is really heating up!
MugiWhoa! An event just for a beer release? Is it really that big of a deal?!
Hop BroThis time it's a campaign run through Akita Ales Brewery and Akita Northern Happinets' official social media, with the application period from 10/18 to 11/14 at 11:59 p.m.
MugiHuh, so what kind of beer style is Shiroboshi Ale?
Hop BroAs the name suggests, it's an ale, and the key point is that it's being positioned as a beer that goes well with watching sports. I think it's designed with drinkability in mind.
MugiWhat? That thing you mentioned about draft service and pairing sounds complicated!
Hop BroThe thing is, draft beer means beer poured from a tap, and pairing means checking how well it goes with food. In other words, the experience of drinking at the restaurant itself is what has value.
MugiI see! And on Instagram, a special dinner course for two is up for grabs, right? That's way too luxurious!
Hop BroExactly. It comes with one glass of Shiroboshi Ale, and there's also a six-bottle set of Akita Ales Brewery beer. On X, you can enter through photo and video submissions.
MugiEven bottles signed by the players?! That's basically fan support and beer fandom at the same time!
Hop BroAnd the base is Restaurant Platz at 1-2-40 Omachi, Akita City. The flow makes it easy to join in by starting with a drink on-site.
MugiIt's settled! I want to go drink right now and post on social media after we do!
Akita Ales Brewery's official website announced a commemorative campaign for the release of Akita Northern Happinets' official beer, "Shiroboshi Ale." The campaign will run on two platforms: Akita Ales Brewery's official Instagram and Akita Northern Happinets' official X. The application period for both is Saturday, October 18 to Friday, November 14 at 11:59 p.m.
The standout is the prize lineup. On Instagram, a pair of "special dinner courses that pair well with Shiroboshi Ale" is on offer, and the prize includes one glass of Shiroboshi Ale in addition to the course meal. There are also appealing at-home options, such as a six-bottle set of Akita Ales Brewery beers. On X, the campaign takes the form of a photo and video submission contest featuring Shiroboshi Ale, with prizes including player-signed bottles.
A place worth noting as a base for actually tasting craft beer is the beer pub "Restaurant Platz" in Omachi, Akita City (1-2-40 Omachi, Akita City, Akita Prefecture). The area is known as a location where Akita Ales Brewery's brewery and directly operated restaurants are concentrated, and it has long been known for draft beer service and food-pairing culture. In this announcement as well, not only bottle photos but also photos of draft Shiroboshi Ale served on tap are eligible for entry, making the in-store drinking experience itself directly tied to the campaign.
The key point is that it creates an easy flow of "start with one glass on site, then join in on social media if you like it." Shiroboshi Ale, which connects sports and craft beer, is a bottle worth keeping on your radar if you follow Akita's beer scene.
Information may be inaccurate. Please refer to the venue’s official channels for the latest details.
Hop BroToday's topic is the Shiroboshi Ale release campaign. The area around Restaurant Platz is really heating up!
MugiWhoa! An event just for a beer release? Is it really that big of a deal?!
Hop BroThis time it's a campaign run through Akita Ales Brewery and Akita Northern Happinets' official social media, with the application period from 10/18 to 11/14 at 11:59 p.m.
MugiHuh, so what kind of beer style is Shiroboshi Ale?
Hop BroAs the name suggests, it's an ale, and the key point is that it's being positioned as a beer that goes well with watching sports. I think it's designed with drinkability in mind.
MugiWhat? That thing you mentioned about draft service and pairing sounds complicated!
Hop BroThe thing is, draft beer means beer poured from a tap, and pairing means checking how well it goes with food. In other words, the experience of drinking at the restaurant itself is what has value.
MugiI see! And on Instagram, a special dinner course for two is up for grabs, right? That's way too luxurious!
Hop BroExactly. It comes with one glass of Shiroboshi Ale, and there's also a six-bottle set of Akita Ales Brewery beer. On X, you can enter through photo and video submissions.
MugiEven bottles signed by the players?! That's basically fan support and beer fandom at the same time!
Hop BroAnd the base is Restaurant Platz at 1-2-40 Omachi, Akita City. The flow makes it easy to join in by starting with a drink on-site.
MugiIt's settled! I want to go drink right now and post on social media after we do!
