Egret Brewery and Raison d'etre Set Up Shop at a Setouchi Event in Hakata
A collaboration booth by Egret Brewery from Himeji, Hyogo, and Raison d'etre, a lemon cake specialty shop that originated in Himeji, will appear at "Setouchi no Utage WITH CRAFT BEER," held in the plaza in front of JR Hakata Station. The booth is drawing attention as an offering that combines foods associated with the Setouchi region and craft beer.
Hop BroEgret Brewery × Raison d'etre is coming to Hakata Station Plaza, right? "Setouchi no Utage WITH CRAFT BEER" runs from June 4 to June 7, 2026, so this is not one to miss.
MugiWhat! From Himeji to Hakata!? And it's free admission? That's already reason enough to go!
Hop BroEgret Brewery is Himeji City's first craft beer brewery. What's interesting is that they're making beers suited to the drinking occasion, all from the city with Himeji Castle.
MugiHuh, "suited to the drinking occasion" sounds suddenly really advanced! What does it mean to match the drinking scene?
Hop BroFor example, a beer for toasting, one that pairs with meals, or one to savor slowly. If you choose by scene, beer becomes much more versatile.
MugiI see! And Raison d'etre is a lemon cake specialty shop, right? Packed with Setouchi-grown lemons? Just hearing that makes my mouth pucker!
Hop BroExactly. And it's a moist style, with a suggestion to eat it chilled, too. Their lemon cake world has a strong identity, which makes you want to pair it with beer.
MugiBeer and lemon cake!? My brain is confused, but it sounds delicious! Are citrus and baked sweets really a good match?
Hop BroThey are. When there's citrus acidity and aroma, the beer's bitterness and malt sweetness become more three-dimensional. That's the art of pairing.
MugiGot it! So it's an event where you can enjoy the taste of Setouchi all in one place in Hakata. And with food and drink combinations taking center stage, that's fantastic!
Hop BroExactly. This combination brought from Himeji to Hakata is something I'd be happy just imagining. With a glass and a bite, you really have to go.
MugiYeah, now I really want to drink! I'm already in instant toast mode and want to head to Hakata right away!
The Collaboration Booth Appears in Hakata
In the list of booths for "Setouchi no Utage WITH CRAFT BEER," the name Egret Brewery × Raison d'etre has been posted. The venue is the plaza in front of JR Hakata Station, and the event will run for four days, from June 4 to June 7, 2026. Admission is free, and it is being presented as an event bringing together craft beer and gourmet offerings from the Setouchi area.
Egret Brewery is a craft beer brewery in Himeji City, Hyogo Prefecture. According to its official website, it is a brewery that draws on the experience of bartending and brewing to create beers suited to the drinking occasion. It was founded in July 2022 as Himeji City's first craft beer brewery, and it has been sharing beer from the city with Himeji Castle.
Raison d'etre, on the other hand, is a lemon cake specialty shop headquartered in Himeji. Official information describes its signature product as a moist lemon cake made with plenty of Setouchi-grown lemons, and also suggests enjoying it chilled. The combination of brands centered on lemon stands out for its strong fit even within a craft beer event.
At this collaboration booth, visitors can expect a setup where Egret Brewery's beers and Raison d'etre's lemon-cake-inspired world can be enjoyed together. Brought from Himeji to Hakata, this booth conveys the texture of Setouchi ingredients and the event's emphasis on pairing food and alcohol. For craft beer fans, it looks like a booth where they can enjoy not only the beer itself, but also how it pairs with citrus and baked sweets.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroEgret Brewery × Raison d'etre is coming to Hakata Station Plaza, right? "Setouchi no Utage WITH CRAFT BEER" runs from June 4 to June 7, 2026, so this is not one to miss.
MugiWhat! From Himeji to Hakata!? And it's free admission? That's already reason enough to go!
Hop BroEgret Brewery is Himeji City's first craft beer brewery. What's interesting is that they're making beers suited to the drinking occasion, all from the city with Himeji Castle.
MugiHuh, "suited to the drinking occasion" sounds suddenly really advanced! What does it mean to match the drinking scene?
Hop BroFor example, a beer for toasting, one that pairs with meals, or one to savor slowly. If you choose by scene, beer becomes much more versatile.
MugiI see! And Raison d'etre is a lemon cake specialty shop, right? Packed with Setouchi-grown lemons? Just hearing that makes my mouth pucker!
Hop BroExactly. And it's a moist style, with a suggestion to eat it chilled, too. Their lemon cake world has a strong identity, which makes you want to pair it with beer.
MugiBeer and lemon cake!? My brain is confused, but it sounds delicious! Are citrus and baked sweets really a good match?
Hop BroThey are. When there's citrus acidity and aroma, the beer's bitterness and malt sweetness become more three-dimensional. That's the art of pairing.
MugiGot it! So it's an event where you can enjoy the taste of Setouchi all in one place in Hakata. And with food and drink combinations taking center stage, that's fantastic!
Hop BroExactly. This combination brought from Himeji to Hakata is something I'd be happy just imagining. With a glass and a bite, you really have to go.
MugiYeah, now I really want to drink! I'm already in instant toast mode and want to head to Hakata right away!
