Craft Beer Market Jimbo-cho Features Ise Kadoya Beer’s HOPPY RICE LAGER
Craft Beer Market Jimbo-cho is featuring HOPPY RICE LAGER from Ise Kadoya Beer. Combining the crisp drinkability of a lager with expressive hop character, the beer offers a refreshing option for craft beer fans visiting Tokyo’s Jimbocho neighborhood.
Hop BroA very tempting beer has landed in Jimbo-cho: Isekadoya Brewery’s lager. Craft Beer Market Jimbo-cho is featuring HOPPY RICE LAGER.
MugiWhoa, the name already sounds extra hoppy! Is HOPPY RICE LAGER different from an ordinary lager?
Hop BroThat’s the fun part. It keeps the crispness of lager while putting hop aroma and flavor front and center.
MugiA hoppy lager? Does it mean only cheerful people can drink it? What does hop-forward flavor actually mean?
Hop BroNot people—hops! You can enjoy citrus and tropical aromas floating up from the glass, alongside that clean lager finish.
MugiOoh! So it smells vibrant without feeling heavy. That light, easy-drinking feel sounds great even for craft-beer newcomers.
Hop BroExactly. Isekadoya Brewery, based in Ise, combines modern hop expression with a lager’s refreshing snap.
MugiSo lager fans and hop fans can finally get along! And it’s at easy-to-reach Jimbo-cho Craft Beer Market Jimbo-cho.
Hop BroRight—and there’s potential for a roast chicken pairing, too. Savory food plus bright hop aroma is a dangerously good combination.
MugiDangerous as in ‘one refill becomes three’? Let’s check today’s availability and toast after work!
A hop-forward lager in Jimbocho
Craft Beer Market Jimbo-cho, a beer pub in Tokyo’s Jimbocho district, is featuring HOPPY RICE LAGER from Ise Kadoya Beer.
The beer is built around the clean, refreshing character associated with lager, while bringing hops to the foreground. Its light and crisp profile makes it easy to drink, with hop-driven citrus and tropical nuances adding more depth than a standard lager. It should work equally well as a standalone pint or alongside food.
Ise Kadoya Beer is a brewery based in Ise, Mie Prefecture, known for producing a broad range of craft beer styles. HOPPY RICE LAGER will appeal to drinkers who enjoy the freshness of lager but are looking for a more aromatic, modern hop profile.
Craft Beer Market Jimbo-cho is located in Kanda-Jimbocho, Chiyoda-ku, Tokyo. The beer pub offers a rotating selection of craft beers and serves food designed to pair well with beer, including roast chicken. With its accessible location near Jimbocho Station, it is a convenient stop for an after-work drink, a casual meal, or a tasting session.
Guests interested in HOPPY RICE LAGER should check with the pub for current availability, as tap selections may change.
Information may be inaccurate. Please refer to the venue’s official channels for the latest details.
Hop BroA very tempting beer has landed in Jimbo-cho: Isekadoya Brewery’s lager. Craft Beer Market Jimbo-cho is featuring HOPPY RICE LAGER.
MugiWhoa, the name already sounds extra hoppy! Is HOPPY RICE LAGER different from an ordinary lager?
Hop BroThat’s the fun part. It keeps the crispness of lager while putting hop aroma and flavor front and center.
MugiA hoppy lager? Does it mean only cheerful people can drink it? What does hop-forward flavor actually mean?
Hop BroNot people—hops! You can enjoy citrus and tropical aromas floating up from the glass, alongside that clean lager finish.
MugiOoh! So it smells vibrant without feeling heavy. That light, easy-drinking feel sounds great even for craft-beer newcomers.
Hop BroExactly. Isekadoya Brewery, based in Ise, combines modern hop expression with a lager’s refreshing snap.
MugiSo lager fans and hop fans can finally get along! And it’s at easy-to-reach Jimbo-cho Craft Beer Market Jimbo-cho.
Hop BroRight—and there’s potential for a roast chicken pairing, too. Savory food plus bright hop aroma is a dangerously good combination.
MugiDangerous as in ‘one refill becomes three’? Let’s check today’s availability and toast after work!
