Y.MARKET's "Super IPA" Tapped at TOKYO TORCH in Tokyo, with Holiday-Eve Opening Announced
On March 19, CRAFT BEER Market Tokyo Torch announced in a post that Y.MARKET's "Super IPA" had been tapped as a guest beer. The high-ABV IPA at 10% alcohol is being pitched as a drink for the night before a holiday, with customers being encouraged to stop in after work.
Hop BroToday's highlight is the TOKYO TORCH tapping news. At CRAFT BEER Market Tokyo Torch, Y.MARKET's "Super IPA" went on as the guest beer.
MugiWhoa! The one that says it's a drink for the night before a holiday!? That's way too tempting after work!
Hop BroAnd it's an IPA with 10% alcohol. It's high-ABV, but the post playfully says it "doesn't feel like" that, which is the best kind of dangerous praise.
MugiWhat? A 10% beer that doesn't feel like it? That's the kind you drink like juice and then can't stand up later!
Hop BroExactly. It's the kind with a solid body. As the temperature rises, the aromas and sweetness shift, so there is a real best time to drink as the temperature changes.
MugiOhhh! A changing drinking window sounds interesting! Crisp at first, then smoother toward the end, right?
Hop BroExactly. That's why the slow-and-steady one-glass strategy is the right move. It's perfect for finishing the day after work in Otemachi.
MugiAnd it's on the first floor of Tokiwabashi Tower, so the access is great! Even hopeless navigators like me can get there easily!
Hop BroThe shop's post even includes the day's operating setup and party-plan info, so it really feels grounded in the moment. Places that nail this kind of weekday dinner flow are trustworthy.
MugiIt's decided! Let's toast with Super IPA after work this week! I'm in the holiday-eve mood and want to turn the gear up a little!
CRAFT BEER Market Tokyo Torch, located on the first floor of Tokiwabashi Tower in Otemachi, Tokyo, shared its featured keg of the day in an Instagram post titled "Holiday Eve 🥳." The post focused on a tapping announcement tied to Craft Rock's "Drink All Day," and introduced Y.MARKET's "Super IPA" as a staff recommendation.
The wording humorously conveyed both the punch and the danger of the beer, saying it is so strong on the palate that it "doesn't feel like 10% alcohol." For beer fans seeking a firmly built IPA, this is not one to miss. High-ABV IPAs can shift in aroma and sweetness as the temperature changes, making them well suited to a style of drinking where one glass is enjoyed over time.
Fitting the office-district character of Otemachi, the venue is a beer pub with strong dinner traffic on weekdays. The post also clearly guided readers toward visiting after work this week, and the fact that it included details about the day's operating setup reflects the energy on the ground. In addition, information on party plans with all-you-can-drink craft beer was also shared, making it easy to choose between a quick stop-in and a send-off or welcome party.
If you're matching the mood of a holiday eve and want to choose a beer with a little more gear than usual, the timing of a guest keg like this is a good chance. After wrapping up work around Marunouchi, an evening built around a rich IPA at conveniently located TOKYO TORCH could be a practical choice for beer lovers.
Information may be inaccurate. Please refer to the venue’s official channels for the latest details.
Hop BroToday's highlight is the TOKYO TORCH tapping news. At CRAFT BEER Market Tokyo Torch, Y.MARKET's "Super IPA" went on as the guest beer.
MugiWhoa! The one that says it's a drink for the night before a holiday!? That's way too tempting after work!
Hop BroAnd it's an IPA with 10% alcohol. It's high-ABV, but the post playfully says it "doesn't feel like" that, which is the best kind of dangerous praise.
MugiWhat? A 10% beer that doesn't feel like it? That's the kind you drink like juice and then can't stand up later!
Hop BroExactly. It's the kind with a solid body. As the temperature rises, the aromas and sweetness shift, so there is a real best time to drink as the temperature changes.
MugiOhhh! A changing drinking window sounds interesting! Crisp at first, then smoother toward the end, right?
Hop BroExactly. That's why the slow-and-steady one-glass strategy is the right move. It's perfect for finishing the day after work in Otemachi.
MugiAnd it's on the first floor of Tokiwabashi Tower, so the access is great! Even hopeless navigators like me can get there easily!
Hop BroThe shop's post even includes the day's operating setup and party-plan info, so it really feels grounded in the moment. Places that nail this kind of weekday dinner flow are trustworthy.
MugiIt's decided! Let's toast with Super IPA after work this week! I'm in the holiday-eve mood and want to turn the gear up a little!
