Novel Craft Brewing in Suginami, Tokyo introduced its new beer, "Sweep," on Instagram. It is a micro IPA with an alcohol content of 3.2%. It uses plenty of dry hopping, and for this batch, hop oil was added for the first time.

According to the post, the aroma profile leans toward strong notes reminiscent of grapefruit, pine, and hemp. While retaining the bitterness associated with IPA, the beer seems designed to be easy to keep drinking thanks to its lower ABV. It may look light on specs alone, but the defining feature this time is that the aroma is pushed firmly to the front.

At the same time, the brewery announced that it would open at 17:00 that day and remain open throughout the Golden Week holiday period. The tap list included labels from the brewery such as "Looper," "Sweep," "Fuzz," and "BPM 80," giving visitors a lineup centered on house beer. Given the Suginami location in Tokyo, the brewery was positioning both its holiday opening hours and the launch of a new release as reasons to stop by during the long weekend.