Five Hokkaido Breweries to Pour Fresh Hop Beers in Sapporo on Sept. 26
Hey.today! Beer stand in Sapporo will host Hey.Flesh Hop Fes! on September 26, featuring fresh hop beers brewed with newly harvested Hokkaido hops from five breweries, including IWANAI BREWERY.
Hop BroOn September 26, Sapporo is getting a fresh-hop beer festival at Hey.today! Beer stand.
MugiWhat?! That means beer made only with fresh hops? Our tasting schedule is about to get very busy!
Hop BroIt’s called Hey.Flesh Hop Fes! They’ll tap only newly made beers brewed with plenty of freshly harvested Hokkaido hops.
MugiWhat makes fresh hops different? A hop is a hop, right?
Hop BroFresh hops are used without drying after harvest. That gives the beer a vivid, immediate hop character and juicy floral aromas.
MugiOoh, like just-picked vegetables for beer! If I keep sniffing them, I might become an autumn hop fairy!
Hop BroFive breweries are joining: NIKIYA FARM & BREWERY, SUSUKINO BREWING, Kuriyama Craft, Bifuka Shirakaba Brewery, and IWANAI BREWERY too.
MugiFive breweries! Do Hokkaido hops taste different by region? I want to catch every local hop personality!
Hop BroThey do—growing conditions, varieties, and brewing all matter. IWANAI BREWERY is especially interesting because it uses deep ocean water from Iwanai.
MugiBeer with water from the deep sea?! And Iwanai is said to be where wild hops were discovered in 1871. That’s pure foamy romance!
Hop BroIt runs from 3:00 p.m. to 11:30 p.m. Fresh-hop beers usually start circulating around early October, so this is a chance to taste them early.
MugiThen let’s raise our glasses in Sapporo! We’ll chase those bright fresh-hop aromas and finish with a toast together!
Hey.today! Beer stand will host “Hey.Flesh Hop Fes!” in Sapporo on Saturday, September 26. The event will focus exclusively on freshly tapped craft beers brewed with Hokkaido hops harvested earlier this summer. Since fresh hop beers generally begin reaching the market around early October, the festival offers an early taste of the seasonal releases.
The event runs from 3:00 p.m. to 11:30 p.m. at Hey.today! Beer stand, located in the basement of Frontier Sapporo Building, 9-22 Minami 3-jo Nishi 1-chome, Chuo-ku, Sapporo.
Five breweries are listed as participating: NIKIYA FARM & BREWERY from Niki, SUSUKINO BREWING from Sapporo, Kuriyama Craft from Kuriyama, Bifuka Shirakaba Brewery from Bifuka, and IWANAI BREWERY from Iwanai. The lineup gives beer fans a chance to compare the character of fresh hops from different parts of Hokkaido in one setting.
IWANAI BREWERY & HOTEL is a highland brewery in the town of Iwanai where visitors can eat, drink, and stay overnight. Iwanai is associated with the discovery of wild hops in 1871, and the brewery places particular emphasis on hop flavor and aroma. Since 2021, it has also cultivated hops at a farm near the brewery, harvesting them each summer for seasonal beers released in autumn.
The brewery uses deep ocean water drawn in Iwanai in its brewing process. Its regular range includes Pilsner, IPA, Pale Ale, and Stout, alongside seasonal and limited beers. At this festival, visitors can experience the brewery’s hop-focused approach and local water in the heart of Sapporo.
Fresh hop beer is prized for its short-lived, vibrant character and lively aroma. For the latest pouring details, visitors should check the official announcements from Hey.today! Beer stand and the participating breweries.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroOn September 26, Sapporo is getting a fresh-hop beer festival at Hey.today! Beer stand.
MugiWhat?! That means beer made only with fresh hops? Our tasting schedule is about to get very busy!
Hop BroIt’s called Hey.Flesh Hop Fes! They’ll tap only newly made beers brewed with plenty of freshly harvested Hokkaido hops.
MugiWhat makes fresh hops different? A hop is a hop, right?
Hop BroFresh hops are used without drying after harvest. That gives the beer a vivid, immediate hop character and juicy floral aromas.
MugiOoh, like just-picked vegetables for beer! If I keep sniffing them, I might become an autumn hop fairy!
Hop BroFive breweries are joining: NIKIYA FARM & BREWERY, SUSUKINO BREWING, Kuriyama Craft, Bifuka Shirakaba Brewery, and IWANAI BREWERY too.
MugiFive breweries! Do Hokkaido hops taste different by region? I want to catch every local hop personality!
Hop BroThey do—growing conditions, varieties, and brewing all matter. IWANAI BREWERY is especially interesting because it uses deep ocean water from Iwanai.
MugiBeer with water from the deep sea?! And Iwanai is said to be where wild hops were discovered in 1871. That’s pure foamy romance!
Hop BroIt runs from 3:00 p.m. to 11:30 p.m. Fresh-hop beers usually start circulating around early October, so this is a chance to taste them early.
MugiThen let’s raise our glasses in Sapporo! We’ll chase those bright fresh-hop aromas and finish with a toast together!
