TDM 1874 Brewery Launches a Giveaway for One Bottle of "Hojicha BEER"
At the brewpub TDM 1874 Brewery in Tokichiba, Yokohama, a campaign has been announced in which customers who buy the brewery's beer will receive one bottle of "Hojicha BEER" for free. This fragrant beer uses hojicha made from Ashigara tea leaves, and the offer ends once supplies run out.
Hop BroAt TDM 1874 Brewery in Tokichiba, Yokohama, there's a pretty interesting giveaway campaign going on.
MugiWait, what! If you buy one bottle, you get one free? That's incredibly generous!
Hop BroExactly. It's for people who buy TDM's beer. When you order one of their beers, you get a bottle of Hojicha BEER with it.
MugiHojicha in beer? A tea-infused beer is hard to picture!
Hop BroThat's what makes it interesting. It uses Ashigara tea hojicha. The roasted aroma blends smoothly into the beer.
MugiI see... but does the tea not end up overpowering it? Won't it turn into something like hojicha latte?
Hop BroThe sweetness of the roasted malt keeps that in check. It layers in the roasted aroma while still leaving the beer with real depth.
MugiOhh! So it's something that's easy to pair with food too. It sounds like it would be amazing with yakitori!
Hop BroExactly, it's the kind of beer you can enjoy on its own or with a meal. Because it has that toasty character, it's also great for sipping slowly.
MugiAnd it's limited in quantity and ends when it's gone, right? Hearing that makes me want to go right now!
Hop BroRight. It's the kind of campaign you'd expect from TDM 1874 Brewery, where they brew on site. Honestly, this makes me want to head out tonight and have some Hojicha BEER together.
Campaign Details
TDM 1874 Brewery announced on Instagram a giveaway for customers who purchase its house beer. Customers who buy "TDM's beer" will receive one bottle of "Hojicha BEER" per bottle purchased. The offer is limited in quantity and will end once it runs out.
Beer on Offer
The "Hojicha BEER" being given away is brewed using hojicha made by roasting leaves of Ashigara tea, grown in the Tanzawa and Hakone foothills of Kanagawa Prefecture. It is characterized by the toasty aroma of slow roasting and the sweetness of roasted malt, creating a beer that folds tea-like nuances into its flavor. It is designed to be enjoyable both with food and on its own, slowly sipped.
About the Brewery
TDM 1874 Brewery is a brewpub in Tokichiba-cho, Midori Ward, Yokohama City, Kanagawa Prefecture. Its appeal lies in being able to enjoy house-brewed beer on the spot in a space equipped with brewing facilities, and this campaign reflects the brewery's character as well. It could serve as an opportunity for both regular TDM drinkers and people who have never visited before to learn about the brewery's approach to making beer.
Information may be inaccurate. Please refer to the venue’s official channels for the latest details.
Hop BroAt TDM 1874 Brewery in Tokichiba, Yokohama, there's a pretty interesting giveaway campaign going on.
MugiWait, what! If you buy one bottle, you get one free? That's incredibly generous!
Hop BroExactly. It's for people who buy TDM's beer. When you order one of their beers, you get a bottle of Hojicha BEER with it.
MugiHojicha in beer? A tea-infused beer is hard to picture!
Hop BroThat's what makes it interesting. It uses Ashigara tea hojicha. The roasted aroma blends smoothly into the beer.
MugiI see... but does the tea not end up overpowering it? Won't it turn into something like hojicha latte?
Hop BroThe sweetness of the roasted malt keeps that in check. It layers in the roasted aroma while still leaving the beer with real depth.
MugiOhh! So it's something that's easy to pair with food too. It sounds like it would be amazing with yakitori!
Hop BroExactly, it's the kind of beer you can enjoy on its own or with a meal. Because it has that toasty character, it's also great for sipping slowly.
MugiAnd it's limited in quantity and ends when it's gone, right? Hearing that makes me want to go right now!
Hop BroRight. It's the kind of campaign you'd expect from TDM 1874 Brewery, where they brew on site. Honestly, this makes me want to head out tonight and have some Hojicha BEER together.
