The announcement posted on the night of May 29 was a countdown post for the KESENNUMA BEER FESTIVAL 2026, which was now just one day away. The text said, Tomorrow is finally the day, and noted that beer would be waiting for many visitors in sunny Kesennuma, while also saying the event would be broadcast in Sendai, calling on those who could not make it to the venue to toast in Sendai instead.

The main event is scheduled for Saturday, May 30, at Minamimachi Kaigan Park, and is being promoted as a beer festival where visitors can enjoy Kesennuma-born craft beer BLACK TIDE BREWING alongside local food from Kesennuma. Admission is free, but food and drink inside the venue are ticketed. In addition to beer, the lineup includes spice dishes, grilled items, seafood-based menu items, and even sweets, making it an event to enjoy not just as a drinking crawl but as a pairing of food and beer.

BLACK TIDE BREWING - SENDAI in Sendai is a taproom that connects that Kesennuma atmosphere to the city. The shop centers on BLACK TIDE BREWING craft beer, but also offers a wide range of styles such as lager, IPA, saison, and stout, while also experimenting with seasonal fruit beers and collaboration brews. Its location in Kokubuncho also makes it convenient for everything from dropping in for just one drink after work to meeting up before or after a beer festival. This post was meant to show that whether people are heading to the event itself or waiting in Sendai, they can enjoy BLACK TIDE BREWING in their own place.