Rururu na Beer Takes Part in Shibuya "CHEEAT TOKYO" Three-Day Event
Gunma craft brewery "Rururu na Beer" announced that it will take part in "CHEEAT TOKYO CLOSEDEVENT," held at Shibuya Sakura Stage from March 20 to 22, 2026. An Instagram post said craft beer will be served throughout the entire three-day holiday weekend.
Hop BroShibuya is heating up, Mugi! Gunma brewery "Rururu na Beer" is going all in for three days at "CHEEAT TOKYO CLOSEDEVENT" from March 20 to 22, 2026.
MugiWait, all three days!? Where is it, and what time does it start?
Hop BroThe venue is CHEEAT TOKYO on the 2nd floor of the SHIBUYA side at Shibuya Sakura Stage, and the hours are 12:00 to 20:00. They’re handling the craft beer for Friday through Sunday.
MugiNice! Being able to drink from noon to night is the best. Have they announced the beer names yet?
Hop BroAs of the article, the beer names haven’t been revealed, and it seems like the lineup will be announced on the day. So it’s the kind of event where you get to enjoy what’s connected when you’re actually there.
MugiWhat does that even mean? "What’s connected"? We’re not talking about Wi-Fi, right?
Hop BroGood one! This is about the tap. It means connecting the keg to the server and pouring it on site. In other words, fresh craft beer served right there.
MugiI get it! And with dumplings from Chiba, pizza from Hokkaido, and even sake from Aomori, it’s like the prefectural borders in your stomach disappear!
Hop BroExactly. The key feature this time is that you can experience Rururu na Beer’s "Gunma-born flavor" in Shibuya while moving across food, drinks, workshops, and DJs.
MugiAll right, I’m locking in March 20 through 22! I’ll check the beer names on the day, and the first pour is definitely going to be a toast!
Gunma-based Rururu na Beer shared event participation details on Instagram. The post was titled "We’ve decided to take part over the three-day holiday!" The venue is "CHEEAT TOKYO" on the 2nd floor of the SHIBUYA side at Shibuya Sakura Stage, and the event will be held as a three-day program combining food, drinks, workshops, and DJs.
Event Overview
- Event name: CHEEAT TOKYO CLOSEDEVENT
- Dates: Friday, March 20, 2026 to Sunday, March 22, 2026
- Time: 12:00 to 20:00
- Venue: CHEEAT TOKYO, 2F SHIBUYA side, Shibuya Sakura Stage, 1-4 Sakuragaokacho, Shibuya-ku, Tokyo
According to the post, Rururu na Beer will be in charge of craft beer for the entire run from Friday, March 20 to Sunday, March 22. With makers from different regions taking part on a rotating and period-based schedule, including dumplings from Chiba, pizza from Hokkaido, and sake from Aomori, it looks like a chance to experience Gunma craft beer in Shibuya.
Highlights
Rururu na Beer is a brewery based in Gunma. Efforts like this, in which it participates continuously in events in the Tokyo metropolitan area, create an important opportunity for people in the city to try the flavors of regional breweries. The post also said, "Three days to bring things to a close with gratitude," suggesting the participation is rooted in its relationship with the host community.
If you want to spend the three-day weekend in Shibuya exploring food and culture through craft beer, this is one to put on your calendar.
Information may be inaccurate. Please refer to the brewery’s official channels for the latest details.
Hop BroShibuya is heating up, Mugi! Gunma brewery "Rururu na Beer" is going all in for three days at "CHEEAT TOKYO CLOSEDEVENT" from March 20 to 22, 2026.
MugiWait, all three days!? Where is it, and what time does it start?
Hop BroThe venue is CHEEAT TOKYO on the 2nd floor of the SHIBUYA side at Shibuya Sakura Stage, and the hours are 12:00 to 20:00. They’re handling the craft beer for Friday through Sunday.
MugiNice! Being able to drink from noon to night is the best. Have they announced the beer names yet?
Hop BroAs of the article, the beer names haven’t been revealed, and it seems like the lineup will be announced on the day. So it’s the kind of event where you get to enjoy what’s connected when you’re actually there.
MugiWhat does that even mean? "What’s connected"? We’re not talking about Wi-Fi, right?
Hop BroGood one! This is about the tap. It means connecting the keg to the server and pouring it on site. In other words, fresh craft beer served right there.
MugiI get it! And with dumplings from Chiba, pizza from Hokkaido, and even sake from Aomori, it’s like the prefectural borders in your stomach disappear!
Hop BroExactly. The key feature this time is that you can experience Rururu na Beer’s "Gunma-born flavor" in Shibuya while moving across food, drinks, workshops, and DJs.
MugiAll right, I’m locking in March 20 through 22! I’ll check the beer names on the day, and the first pour is definitely going to be a toast!
