Bringing a New Menu Item to the Market

On April 26, Golden Brewery set up a booth at the La Jolla Market held at Umi Cafe Okahachi in Munakata City and unveiled its new menu item, "Fukufuku Mochi." According to a post, it offered three varieties - white, black, and red - and also prepared the much-requested anko filling.

"Fukufuku Mochi" is said to stand out for its surprising appearance and flavor, and the black and red versions were especially designed with craft beer pairings in mind. In addition to its presence as a food item, its appeal as something to enjoy alongside beer was the highlight of this event.

The beers served were four varieties: `Fukutsu Beer GOLD`, `Fukutsu Beer WHITE`, `Creamy Rich`, and `Fukutsu-Zero-` (non-alcoholic). Non-alcoholic beer was also offered for visitors arriving by car, reflecting the market's broad appeal to a wide range of drinkers.

Golden Brewery is a brewery that began brewing in 2023 near Fukuma Beach in Fukutsu City, Fukuoka Prefecture. Its official website states that it emphasizes a balance between drinkability and lingering finish, aiming to craft beers that appeal both to first-time drinkers and seasoned enthusiasts. That philosophy is also consistently reflected at `GOLDEN BREWERY CAFE`, adjacent to the brewery, and this market appearance is drawing attention as another effort to expand ways to enjoy beer and food at local events.